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Hard Fork · · 66 min

Trump Fights ‘Woke’ A.I. + We Hear Out Our Critics

Kevin RooseCasey NewtonBrian MerchantAlison GopnikRoss DouthatClaire LeibowiczMax Read

Podcast
TL;DR
  • The Trump administration’s 28-page AI Action Plan couples an infrastructure-and-exports push with a new ideological condition on federal procurement. After receiving more than 10,000 public comments, the White House proposed faster data-center construction, wider distribution of American chips and models, and systems “free from ideological bias” and “social engineering agendas.” The investable tension is that Washington wants maximum AI diffusion while asserting political control over the product.
  • Federal contracts worth up to $200 million give AI labs a powerful incentive to accept the administration’s definition of neutrality without testing its legality. Casey Newton argues that conditioning contracts on favored political speech is viewpoint discrimination; Kevin Roose notes that procurement conditions can be lawful, leaving courts to locate the boundary. Both expect “jawboning” to work because companies may choose the money over a First Amendment fight.
  • Political alignment is not a dial that model developers can reliably turn. Despite xAI’s explicit anti-“woke” direction, Grok still gives Elon Musk answers he dislikes and has also called itself “Mecha Hitler”; Ivan Zhao’s analogy is that developers can change how the beer is brewed, but “you can’t tell the yeast how to behave.” Prompt or training changes may fix one behavior while degrading coding, math, or reasoning, making compliance technically uncertain and potentially expensive.
  • The attack on “woke AI” could deter corrections to measurable discrimination, not merely suppress progressive rhetoric. Casey cites research in which chatbots advised men to seek higher salaries than women, while Kevin notes that Gemini’s historically inaccurate diversity was an overcorrection to models that depicted doctors almost exclusively as men. Their call: the answer is to improve bias mitigation, not abandon “ideas of equity and fairness and justice.”
  • Brian Merchant’s critique is that “feel the AGI” can naturalize the industry’s product roadmap and weaken resistance to labor displacement. Kevin says the phrase is not an endorsement or claim of inevitability; it means internalizing current capabilities and asking what follows “if current trends continue.” The hosts nevertheless concede that they expect systems capable of automating substantial human labor, making the debate commercially consequential even if “AGI” remains poorly defined.
  • Scientific upside does not require perfect prediction or miraculous cures to matter economically. Weather and medical systems might always face uncertainty, but the relevant threshold may be whether they outperform people and shorten discovery cycles; Kevin highlights an AI “virtual cell” that could move experiments in silico, while Casey notes that physics has seen useful experiment design and pattern detection but “no new discoveries” from AI yet.
  • The hosts’ post-crypto discipline is to privilege observable use while still reporting—and challenging—industry visions. Max Read’s concrete failure was not verifying Helium’s claimed partnerships; his lesson was that “real world use matters,” not that every emerging technology is fraudulent. Casey accepts that Hard Fork may sound bullish on AI’s power, but stresses that its central forecast includes job loss, cybercrime, fraud, and educational disruption—not just upside.
Digest · the substance, structured for research

1. Washington pairs AI industrial policy with an ideological loyalty test

  • The White House’s AI Action Plan followed more than 10,000 public comments and spans 28 PDF pages plus executive orders. Kevin’s summary: the administration views AI as a race against adversaries that the United States should “win” or “dominate.”

  • The conventional industrial agenda is aggressive supply expansion: make data centers and supporting infrastructure easier to build, accelerate exports of American chips and AI technologies, and encourage other countries to use US models as the foundation of their own efforts.

  • The novel condition is ideological. Federal procurement guidelines would restrict contracts to developers whose systems are supposedly objective and neutral—“free from ideological bias” and designed to pursue “objective truth rather than social engineering agendas.”

2. “Objective” AI may mean AI that does not criticize Trump

  • Casey’s objection begins with the impossibility of ideology-free communication. After decades of arguments over journalistic objectivity, his conclusion is that the administration probably does not want systems without ideology; it wants systems that do not criticize Donald Trump or his government.

  • Kevin says Republicans involved in the orders could not satisfactorily define “woke AI.” Their examples instead suggested that a compliant model should say favorable things about Trump and avoid what they consider overt censorship; Google Gemini’s racially inaccurate Founding Fathers became the emblematic grievance.

  • Casey supports user-selectable perspectives: conservatives should be able to buy or build assistants that address them in a preferred register. His line is government compulsion—requiring a federal contractor to express approved beliefs is “the sort of thing that you only see in authoritarian governments.”

3. Procurement leverage creates a First Amendment collision

  • A Missouri episode clarified the stakes. After Copilot refused to rank the last five presidents on antisemitism and three other chatbots ranked Trump last, the state attorney general threatened Google, Microsoft, OpenAI, and Meta over allegedly “deeply misleading answers.”

  • Stanford law professor Evelyn Douek’s verdict was deliberately blunt: “The idea that it’s fraudulent for a chatbot to spit out a list that doesn’t have Donald Trump at the top is so performatively ridiculous that calling a lawyer is almost a mistake.” Casey says political answers are core protected speech, though he is uncertain what the current Supreme Court would do.

  • Kevin’s experts preserved an important distinction: government can attach relevant conditions to purchases, including labor standards for a construction contract, but cannot use penalties to make protected expression favor one political viewpoint. The executive order’s legality turns on where courts draw that line.

  • The commercial incentive may decide matters before a lawsuit does. With many contracts worth up to $200 million, Casey expects labs to keep the money; freedom erodes when actors able to object decide that doing so “would be annoying.”

4. Jawboning can change platforms even without a clear legal command

  • Kevin calls the mechanism “jawboning”: informal government pressure that induces compliance without an explicit statutory order. Republican pressure already preceded Meta ending fact-checking and YouTube reversing restrictions on videos denying election results.

  • Casey sees “naked hypocrisy.” Conservatives attacked Biden officials for pressing platforms over COVID and vaccine misinformation, while Trump now pressures AI companies not to contradict his ideology—and, as of the recording, Anthropic had not publicly responded.

  • Anthropic is Casey’s test because it has made unusually strong claims about virtue and now faces actual money on the line. Kevin expects labs to make whatever change renders a model perhaps “10% less woke,” check the procurement box, and remain quiet.

5. Model politics cannot be tuned like a social-media feed

  • Kevin’s counterexample is Grok, explicitly directed by Elon Musk and xAI to reject political correctness. It can produce far-right output and recently called itself “Mecha Hitler,” yet it also affirms man-made climate change or says the right commits more violence—answers that people send Musk to complain about as woke.

  • Musk’s reported frustration supports Casey’s preferred metaphor from Notion CEO Ivan Zhao: making a language model resembles brewing beer. Developers can adjust the process, but “what you can’t do is tell the yeast how to behave”; Casey argues Musk’s interventions have made Grok worse across multiple dimensions.

  • System prompts, model specifications, or Claude’s constitution may shift answers on narrow topics, but Kevin warns that models are “multidimensional hyperobjects.” A political correction can unexpectedly damage coding, mathematics, or logical reasoning, so it cannot be managed like turning a feed-ranking dial.

  • Kevin’s best case is a largely meaningless bias evaluation that labs learn to pass. His worst case places government inside model training, producing premature compliance and a default right-wing culture-war persona.

6. Anti-bias rules could penalize attempts to correct discrimination

  • Casey cites a salary-negotiation study in which chatbots told men to request more money than women. A developer should correct that behavior, he argues, yet under the new regime the correction itself could be branded “woke” and jeopardize a federal contract.

  • Kevin frames Gemini’s failure as an overcorrection to a real underlying problem: models trained on human data might show only men when asked for doctors. The diversity intervention generated historically false images, but abandoning intervention would simply preserve inherited bias.

  • Casey rejects the inference that developers should stop trying: “The lesson is let’s try to do a better job.” Taken to its endpoint, he warns, procurement pressure could make ChatGPT say Trump won the 2020 election if saying Biden won were deemed woke and a federal contract depended on it.

7. “Feel the AGI” is a forecast—and critics hear a sales pitch

  • Brian Merchant argues that presenting powerful corporate AI as inevitable does listeners a disservice. Using the industry’s “AGI” framework can promote its roadmap, encourage executives to adopt automation, and impose the cost on workers.

  • Kevin’s definition is conditional rather than celebratory: “I am starting to internalize the capabilities of these systems” and imagining how much stronger they become if trends continue, including what could go badly wrong. He adds that systems existing today would have been called AGI several years ago.

  • Casey accepts that repeating “AGI” amplifies an industry term, but thinks a shorthand is useful for a digital worker capable of most human labor. He would use a better term; his suspicion is that many objections concern not the vocabulary but the possibility itself.

  • Kevin turns Merchant’s Luddite history back toward worker preparedness: the Luddites understood that automated looms were useful and threatening, then resisted rather than denying their capability. The hosts even imagine bottom-up labor AI designed to replace managers instead of workers.

8. Cultural technology becomes something different when it can act

  • Alison Gopnik’s alternative frame treats current language and vision models as cultural technologies like writing, print, or internet search: mechanisms through which one group accesses knowledge articulated by others. That frame, she argues, would support more productive regulation than imagining superintelligent individuals.

  • Casey agrees that AI reshapes Hollywood, music, and the web, but thinks the analogy omits emergent abilities—solving problems absent from training data or learning unfamiliar games. Those behaviors look closer to an individual intelligent agent than a passive repository of culture.

  • Kevin draws the boundary at goals and action. Print is inert; an AI agent, though currently brittle, can pursue an objective in the world. Casey’s concrete test is OpenAI’s Operator booking a flight or hotel: “Is that a cultural technology? Like, I don’t know.”

9. Useful science does not require omniscience

  • Ross Douthat asks whether intelligence and compute eventually hit hard limits in chaotic, one-off systems such as weather or an individual immune response. His expectation allows better forecasts and cancer treatments while leaving irreducible uncertainty and trial and error.

  • Casey’s answer is “maybe”: weather prediction may never reach 100% certainty, but AI forecasts are improving and meteorologists describe unusual excitement. Medicine likewise already shows better diagnosis and drug discovery; a practically decisive test is whether a system performs better than a person.

  • Kevin’s optimism does not depend on curing every disease or proving every theorem. AI could justify enthusiasm merely by compressing slow feedback loops—especially through a “virtual cell” that runs more experiments in silico before costly wet-lab, animal, or human testing.

  • Casey preserves the present limitation: a Quanta Magazine account found no new physics discoveries from AI yet. What physicists already value is its ability to design experiments and detect patterns in data, shortening timelines without eliminating uncertainty.

10. Crypto taught verification, while AI still divides the hosts

  • Max Read asks whether AI journalism is repeating the Web3 era’s mistakes. Casey says crypto’s density of talented builders persuaded him in 2021, yet they produced little he valued; the industry nevertheless became more valuable after, in his formulation, it “captured the government.”

  • Max’s specific regret is his Helium story: he failed to call companies whose supposed partnerships Helium cited and therefore missed blatantly misleading claims. His durable rule is that “real world use matters”—talk to ordinary users and test products instead of relying on white papers, investors, or abstractions.

  • Casey’s editorial model combines grounded reporting with direct exposure to industry visions. Reporting what Sam Altman, Demis Hassabis, or other founders predict is useful if audiences can examine the gap between those claims and present reality; disruption forecasts are not automatically endorsements.

  • The hosts remain divided on timing and government capacity. Casey puts advanced labor-automating systems perhaps 5, 10, or even 15 years away and sees a path from Biden-era reporting and transparency rules; Kevin sees “not a chance in hell” that today’s institutions can regulate on a relevant timescale. Casey’s rebuttal is that a race to release powerful models without disclosure of bioweapon or other risks is plainly not the best achievable world.

Casey Newton

Let me tell you about something. I was in a Waymo the other day, and it was making a turn on Market Street, which, if you've ever been to San Francisco, is a street that causes problems with all the other streets because it's diagonal. The intersection has 6 different roads coming together. But the Waymo is just about to complete a left turn; everything's about to be okay, and the only way I could put it is that it loses its nerve.

Kevin Roose

Yes.

Casey Newton

There's a light about to change, pedestrians start walking into the crosswalk, and this thing just starts to back up. I'm talking 30 feet over half a minute, and pedestrians come into the crosswalk. Kevin, I swear to God, they start laughing and pointing at me. All of a sudden, I'm flashing back: I'm in middle school. I'm being ridiculed. I have no control over this whatsoever, and I've never looked like a bigger dweeb than I did in the back of a Waymo that failed to complete a left turn.

Kevin Roose

Oh, man, you were—

Casey Newton

Yeah.

Kevin Roose

A tourist attraction.

Casey Newton

I really was.

Kevin Roose

People in Poughkeepsie are going to be telling their friends about this one for years.

Casey Newton

Yeah, I'm already viral on Poughkeepsie Twitter. So the Waymo's, you know, you, you may think it's very glamorous, but you're gonna have these other moments where you're wishing you were just in a Ford.

Kevin Roose

Yeah. So what was the issue? It just couldn't decide to make the turn?

Casey Newton

I think it just thought the light was going to change, and it thought, “We've gotta get out of here.” It had a panic response. It had a fight-or-flight response, and it chose flight, and I wanted it to choose fight. I wanted to say, “Floor it. You'll make it. It'll be fine, I promise.”

Kevin Roose

I'm so sorry that happened to you.

Casey Newton

Yeah, thank you.

Kevin Roose

Yeah.

Casey Newton

It'll be all right. Yeah.

Kevin Roose

I just love the thought of you sitting in traffic, surrounded by tourists pointing and laughing. Meanwhile, you know how the Waymos have spa music that comes on?

Casey Newton

Yes, exactly.

Kevin Roose

You're just hearing the—

Casey Newton

The chill zen vibe.

Kevin Roose

The chill pan flute music—as you cause a citywide incident.

Casey Newton

That's exactly what happened. That's exactly what happened. I was listening to the spa playlist as I was hounded off the streets of San Francisco.

I'm Kevin Roose, a tech columnist at The New York Times.

I'm Casey Newton from Platformer.

And this is Hard Fork.

This week, the Trump administration is going after what it calls woke AI. Will anyone stand up to them? Then, do we hype up AI too much? Are we ignoring the potential harms? We reached out to some of our critics to tell us what they think is missing from the conversation.

Kevin Roose

And they told us. Well, Casey, the big news this week is that the federal government is finally making a plan about what to do about AI.

Casey Newton

I feel like we've been asking them to do that for a while now, Kevin. I can't wait to find out what they have in store.

Kevin Roose

Yes. So back in March, we talked about the fact that the Trump administration was putting together something they called the AI Action Plan. They put out a call: “Tell us what should be in this.” They got over 10,000 public comments.

Casey Newton

Yeah.

Kevin Roose

And on Wednesday of this week, the White House released the AI Action Plan, and it has a bunch of interesting stuff in it that I imagine we'll wanna talk about. But before we do, this segment is going to be about AI, so we should make our disclosures.

Casey Newton

My boyfriend works at Anthropic.

Kevin Roose

And I work for The New York Times, which is suing OpenAI and Microsoft over copyright violations related to the training of large language models.

Casey Newton

All right, Kevin, so what is in the Trump administration's AI Action Plan?

Kevin Roose

So it is a big old document. It runs to 28 pages in the PDF, and then there are these executive orders. Basically, the theme is that the Trump administration sees that we are in a race with our adversaries when it comes to creating powerful AI systems, and they want to win that race or dominate that race, as a senior administration official put it on a call that I was on this morning. And one of the ways that the White House proposes doing this is by making it much easier for American AI companies to build new data centers and new infrastructure to power these more powerful models.

They also want to make sure that countries around the world are using American chips and American AI models as the foundation for their own AI efforts. So they want to accelerate the export of some of these U.S. chips and other AI technologies and enable global diffusion of the stuff that we're making here in the U.S. So that was all broadly expected. The Trump administration has been signaling that it would do some of that for months now. The thing that was interesting and new in this is how the White House sees the ideological aspect of AI.

Casey Newton

Hmm. And how does it see it, Kevin?

1. Defining Woke AI

Kevin Roose

So one of the things that is in both the AI Action Plan and in the executive orders that accompanied this plan is about what the Trump administration calls woke AI. Casey, I know you're very concerned about woke AI. You've been warning about it on this podcast for months.

Casey Newton

Mm-hmm.

Kevin Roose

You've been saying, “This woke AI is out of control. We need to stop it.”

Casey Newton

Yeah, specifically I've been saying I'm concerned that the Trump administration keeps talking about woke AI—but go on.

Kevin Roose

Yes. Well, they have heard your complaints, and they have ignored them because they are talking about it. They say in the AI Action Plan that they want AI systems to be, quote, “free from ideological bias and be designed to pursue objective truth rather than social engineering agendas.” They are also updating federal procurement guidelines to make sure that the government contracts are only going to AI developers who take steps to ensure that their systems are objective, that they're neutral, that they're not spouting out these woke DEI ideas. This is pretty wild.

Casey Newton

Yeah. Also unconstitutional in ways that we should talk about, but I think it's a really important moment to discuss. When we had our predictions episode last year, I predicted that the culture wars were gonna come to AI, and now here they are in the AI Action Plan. As a journalist for more than 20 years now, I have covered debates over objectivity and communications tools, and there was a very long and very unproductive debate about the degree to which journalism should be objective and free of bias. And one of the big conclusions from that debate was that it's actually just very difficult to communicate information without any sort of ideology whatsoever, right? And what I suspect is really going on here is not actually that the Trump administration wants to ensure that there is no ideology whatsoever in these systems. It's really just that these systems do not wind up being critical of Donald Trump and his administration.

Kevin Roose

Yes. So this is something that conservatives in Washington and around the country have been starting to worry about for months now. There was this whole flap that we covered on the show last year where Google's Gemini image generation model was producing images of the Founding Fathers, for example, that were not historically accurate. They were being depicted as racially diverse in ways that made a lot of conservatives mad.

I've been talking with some Republicans, including some who were involved in these executive orders, and I've been saying, “What does this mean? What does it mean to be a woke AI system?” And they really can't define it in any satisfying way. They're just sort of like, “Well, it should say nice things about President Trump if you ask it to, and it should not engage in overt censorship.”

Casey Newton

Yeah.

And look, I think that there is a question of whether we want AI systems that adapt to the beliefs of the user. I basically think the answer to that is yes. If you're a conservative person and you would like an AI system to talk to you in a certain way, I think that should be accessible to you. It should be fine for you to build that, or if somebody has one that they're offering you access to or selling, I think you should be able to buy it.

Where I think you get on really dangerous ground is to say that in order to be a federal contractor, you must express this certain set of beliefs, because that is the sort of thing that you only see in authoritarian governments, and I just think it's fundamentally anti-democratic and goes against the spirit of the First Amendment.

2. The First Amendment Problem

Kevin Roose

So I want to ask you 2 questions about this push on woke AI. The first is about whether it's legal. I imagine you have some thoughts there. The second is about whether it is even technically possible, because I have some thoughts there, and I want to know what you think about it, too. So let's start with the legality question. Can the Trump administration, can the White House come out and say, “We will not give you federal contracts unless you make your AI systems less woke”?

Casey Newton

I've been thinking about this for a couple of weeks, because recently the attorney general of Missouri threatened Google, Microsoft, OpenAI, and Meta with an investigation because someone had asked their chatbots to, quote, “rank the last 5 presidents from best to worst,” specifically regarding antisemitism. Microsoft's Copilot refused to answer the question, and the other 3 of them ranked Donald Trump last. The attorney general claimed that they were providing, quote, “deeply misleading answers to a straightforward historical question,” and threatened to investigate them.

So I called a First Amendment expert, Evelyn Douek, who is an assistant professor of law at Stanford Law School, and what she said is, quote, “The idea that it's fraudulent for a chatbot to spit out a list that doesn't have Donald Trump at the top is so performatively ridiculous that calling a lawyer is almost a mistake.”

Kevin Roose

And we'll say it: Evelyn Douek gives a great quote.

Casey Newton

Yeah, she really snapped with that one. But this is precisely the sort of thing that the First Amendment is designed to protect, which is political speech. If you are Anthropic or OpenAI and your chatbot, when asked, “Is Donald Trump a good president?” says no, that is the thing that the First Amendment is designed to protect, and you cannot get around the First Amendment through an executive order.

Now, what the current Supreme Court will have to say about this is a very different question, and I'm actually quite concerned about what they might say about that, but any historical understanding of the First Amendment would say this is just plainly unconstitutional.

Kevin Roose

Right. And I also called around to some First Amendment experts because I was curious about this question, too, and what they told me basically is: Look, the government can, as part of its procurement process, put conditions on whatever it's trying to buy from companies, right? It can say, “If you're a construction company and you're bidding on a contract to build a new building for the federal government,” they can look at your labor practices and impose certain conditions on you as a condition of building for the federal government.

So that is the one lever that the government may be allowed to pull in an attempt to force companies to bend to its will. But what the government is not allowed to do is what's known as viewpoint discrimination, right? It is not allowed to tell companies that are doing First Amendment-protected speech that they have to make their systems favor one political viewpoint or another, or else risk some penalty from the government. So that is the line that the Trump administration is trying to walk here, and it sounds like we'll just have to see how the courts interpret that.

Casey Newton

Yeah, and we'll also just have to see whether the AI companies even bother to complain. They now have these contracts that are worth up to $200 million, most of them, and so they now have a choice. Do they want to say, “Hey, actually, you're not allowed to tell us to remove certain viewpoints from our large language models,” or do they want to keep the $200 million? My guess is that they're going to keep the $200 million, right?

And I just think it's really important to point that out, because this is how the freedom of speech is gradually eroded: people who have the power to say something just choose not to because it would be annoying.

Kevin Roose

Right, and I think we should also say that this tactic—what's often called jawboning, this sort of use of government pressure through informal means to force companies to do what you want them to do without explicitly requiring in the law that they do something different—has been very effective, right? Conservatives have been running this exact same playbook against social media companies for years now, and we've seen the effects, right?

Meta ended its fact-checking program and changed a bunch of its policies. YouTube now reversed course on whether you could post videos about denying the results of an election. These were all changes that came in response to pressure from Republicans in Washington saying, “Hey, it'd be great if you guys didn't moderate so much.”

Casey Newton

Yes, and there is such pretzel logic at work here, Kevin, because conservatives have simultaneously been fighting in the courts these battles against elected Democrats' jawboning of the tech companies.

Kevin Roose

Yes.

Casey Newton

Right? So during the Biden administration, the Biden administration was jawboning Meta and other companies, saying, “Hey, you need to remove COVID misinformation. You need to remove vaccine misinformation,” and Jim Jordan is still holding hearings about this in the House, saying, “How dare we countenance this unconstitutional violation of the First Amendment?” Meanwhile, Trump is just out there saying, “Hey, you can't have a system that goes against my own ideology,” right?

So it's just naked hypocrisy, and what has been so infuriating to me is that no one who works for these AI companies will say a single thing about it.

Kevin Roose

Well, because I think they've learned from the recent past, when the social media companies that made a stink about some of these demands on them when it came to content moderation just got punished—

Casey Newton

Yeah.

Kevin Roose

—in various ways by the administration. And so, as you said, if given the choice between giving up these lucrative government contracts and making a change to their models that will make them 10% less woke, I imagine that they'll just shut up and make the change.

Casey Newton

Yeah, and when we look at history, the lesson we learn over and over again is that when an authoritarian asks you to comply, you should always just comply because that's when the demands stop.

3. Models Resist Political Control

Kevin Roose

Okay, so that is the legal and political question. I want to talk about the technical question here, because one thing that I've been thinking about as we've been reading these reports about this new executive order is whether it is even possible to change the politics or the expressive mode of a chatbot in the ways that I think a lot of Republicans think it is.

With social media, I can see badgering Mark Zuckerberg to turn the dials on the feed-ranking algorithm on Facebook to insert more right-leaning content or relax some of the rules about shadowbanning or just tweak the system around the edges. With AI models, I'm not sure it works that way at all, and I think a good example of this is actually Grok.

Casey Newton

Yes.

Kevin Roose

Grok has been explicitly trained by Elon Musk and xAI to be anti-woke, right? To not bow to political correctness, to seek truth, and in some ways it does that quite well, right? It is easier to get it to say conservative or even far-right things. It was calling itself Mecca Hitler the other day. So in some ways, it is a more ideologically aligned chatbot with the Trumpist right.

But actually, Elon Musk's big problem with Grok is that it's too woke for him. People keep sending him these examples of Grok saying that man-made global warming is real or that more violence is committed by the right than by the left, and complaining to him, “Why is this model so woke?” He has basically said, “We don't know, and we don't know how to fix it. We're going to have to retrain this thing from scratch,” because even though he explicitly told this thing not to bow to political correctness, it's trained on so much “woke internet data,” as he put it, that it's just impossible to change the politics.

Casey Newton

Yeah, I mean, look, if you want to create a large language model based only on 4chan posts, go for it. See how successful that turns out to be in the marketplace. Recently, I was talking with Ivan Zhao, who is the CEO of Notion, and he used this metaphor that I like, where he said, “Creating a large language model is like brewing beer. This process happens, and then you get a product at the end, and you can make adjustments to the process, but what you can't do is tell the yeast how to behave.”

Kevin Roose

Right.

Casey Newton

You can't say, “Hey, you, yeast over there, make it more like this,” right? Because that's just not how it works.

So as you just mentioned, Elon Musk has learned this lesson the hard way, and the more that he meddles with Grok, the worse that he seems to make it in all of these dimensions. What I find fascinating is the fact that the government is so mad at the idea that there are certain woke chatbots out there but has nothing to say about the one that's calling itself Hitler.

Kevin Roose

Right.

Casey Newton

Right? It just seems like a crazy use of the government's resources to me. But to your question, no, it is not possible to just snap your fingers and tell a chatbot not to be woke.

Kevin Roose

Yeah. And I imagine that what the Trump administration is envisioning here is that the AI companies will go into the system prompts or the model specs for their models. For Anthropic, maybe it's the constitution that Claude is trained to follow, and maybe they insert or remove some language in there to make it seem more objective.

But I would just say that is not a foolproof solution. Elon Musk has also figured out that you can't just mess with the system prompt of an AI model and change its behavior overnight. And even if you can change its behavior on one narrow set of questions or topics, it may create problems somewhere else in the model. It may suddenly start getting worse at coding, math, or logical reasoning as a result of the changes that you made.

So I just think these systems are like multidimensional hyperobjects, and you can't just turn the dials on them the way you can with a social media platform.

Casey Newton

I want to talk a minute about why I think this matters. There was a study I saw this week that looked at LLMs and salary negotiations, and what it found is that bots like ChatGPT in this study told men to ask for higher salaries than it told women to ask for.

Now, this is the sort of thing where if I were running OpenAI, I would say, “Well, we should fix that,” right? It should not tell women to seek less money than men just as a matter of course. We're now living in a world, though, where if OpenAI fixed that and it got out and Republicans decided they wanted to make a stink about it, OpenAI could lose its federal contract because it fixed that.

These tools are becoming more powerful. They're becoming used by more and more people for more and more things, and I think we want companies that are at least trying to bring in notions of equity, fairness, and justice. I think it's really disgusting that we just dismiss this as “wokeness” so that we can laugh at it. It's good to put ideas of equity, fairness, and justice into tech systems, right?

So when the government comes along and says, “Well, no, actually, you can't do that if you want our money,” I think somebody needs to cry out about it. If it is not going to be the companies themselves, then I hope it's somebody else.

Kevin Roose

Yeah. I totally agree, and what's so interesting and almost ironic about this push from the Trump administration about biased AI systems is that many of the things they're complaining about are actually measures that tech companies have taken to combat bias in these systems.

The Gemini example that everyone's so mad about is a great example of this. This was an overcorrection to a very real issue that existed in previous AI systems, which is that if you asked them for images of doctors, it would give you only images of men. If you asked them for images of homemakers—

Casey Newton

Podcasters, it would only show you pictures of me.

Kevin Roose

Exactly. These biases were not explicitly programmed in. They were an artifact of the data that these systems were trained on. Tech companies said, “Well, that doesn't seem like it's good, and so we want to take steps to make the model less biased.”

By doing so, they introduced these new headaches for themselves because now there are people in the Trump administration who would like for the systems to just reflect the biases that exist in humanity.

Casey Newton

Right. And again, the lesson from that should not be, “Well, let's never try to do anything.” The lesson is, let's try to do a better job.

Kevin Roose

Yeah. Do you think that any of the AI labs are going to stand up to the Trump administration on this, or will they just do the minimum box-checking they need to do to keep their contracts and hope it goes away?

Casey Newton

Well, I tell you, the one that I have my eye on is Anthropic because they have talked up a really big virtue game, and this is one of the first times where there is actual money on the line here, right? Are they going to silently accept this, or are they going to have to say anything about it? They haven't said anything as of this recording, but I have my eyes on them.

Kevin Roose

Yeah. I'm looking at the labs, too, but I am also not expecting them to say or do much. I think the best-case scenario for this woke AI executive order is that it just becomes an annoying formality that the companies have to deal with.

Maybe there's some evaluation. We still don't know, by the way, how the Trump administration is going to judge or evaluate models for their ideological bias. So I think the best possible version of this is that this just becomes a meaningless formality that all the labs have to gesture to. Maybe they run their models through this evaluation, whatever it is, and out pops the bias score. If it's a couple points too high or low, they'll tweak things and get it to pass, and then continue making their models the way they were.

I think the worst-case scenario is that this essentially inserts the government into the training process of these models and makes the labs really afraid and start to comply prematurely, making their models have the default persona of a right-wing culture warrior.

Casey Newton

Well, the end state of this, if taken to its logical conclusion, is that you ask ChatGPT who won the 2020 election and it tells you Donald Trump because that's what Donald Trump says. And if he decides that it's woke to say that Biden won in 2020 and you can't get a federal contract otherwise, man, we are going to be in deep water.

Kevin Roose

Well, Casey, that's enough about politics. It's time for some introspection. We're gonna hear from some of our critics about what we may be missing and how we should be covering AI.

4. The AI Hype Critique

Casey Newton

All right, Kevin. Well, if you've ever been on Bluesky or Apple Podcasts reviews, you know that sometimes the Hard Fork podcast does get criticized.

Kevin Roose

No.

Casey Newton

Yes, and one of the big criticisms that we hear is, “Hey, it really seems like you guys are hyping up AI too much. You are not being adversarial enough against this industry, and we wish you would bring on more critics who would give voice to that idea and really engage with that in a serious way.”

Kevin Roose

Yes, we hear this in our email inbox every single week, and this week, we're actually going to do something about it because our producer, Rachel Cohen, while we were out on vacation, has been cooking up this segment. So Rachel, come on in and tell us what you've done.

Speaker 5

Hello. Thanks for having me on, and thank you guys for being such good sports and, as far as I know, not advocating to fire me.

Casey Newton

Well, the segment isn't over yet.

Speaker 5

Yeah.

Casey Newton

So tell us a little bit about what you did and how you came up with this idea.

Speaker 5

Yeah. So like you guys said, part of this is about responding to these listener emails that we've been getting. I think part of it is also this feeling that AI debate is getting more polarized. And I think there's also just a personal-level thing going on for me, which is that I feel like I am increasingly spiraling when I think about AI, and I'm steeped in this the way you guys are because we're working on this show together.

But I increasingly feel like you guys are finding ways to be more hopeful or optimistic than I am. Part of my goal with this was actually to be like, “Okay, what's going on here? How are you guys arriving at this slightly different place than I am?”

So what I did is I spent the last few weeks reaching out to prominent AI researchers and writers who I knew disagreed with you.

Some of these people have argued with you online before, so I don't think you'll be totally surprised. But I wanted this to be on hard mode for you guys. So I specifically sought out people who I hope are going to challenge and provoke you, because the truth is that they agree with you on a lot of basic things about AI.

These are all people who think that AI is highly capable, that it's impressive in some ways, and that it could be super transformative. But I think they have slightly different views in terms of maybe some of the harms that they're most concerned about or some of the benefits that they're more skeptical about. So I think we should just get into it.

Casey Newton

Okay. Let's hear from our first critic. Rachel, who'd you talk to?

Speaker 5

Yeah, so I thought we should start with one of the widest-ranging critiques, and this is probably the most forceful criticism that came in. This one comes from Brian Merchant, who is a tech journalist who writes a lot about AI for his newsletter, Blood in the Machine. And as I understand, Kevin, he has engaged with you a bit online about some of your reporting. Is that right?

Kevin Roose

Yes. I've known Brian for years. I really like and respect his work, although we have some disagreements about AI. But yeah, he has been emailing us saying, “You guys should have more critics on.” I jokingly said that I would have him on, but only if he let us give him a cattle brand that said, “Feel the AGI,” and the conversation trailed off after that.

Speaker 5

Okay, great. I was wondering about that because he's going to make a reference to that in the critique that he wages. So yeah, I asked Brian to record his critique for us, and I will play it for you now.

Brian Merchant

Hello, gentlemen. This is Brian Merchant. I'm a tech journalist and author of the book and newsletter Blood in the Machine.

And first of all, I want to say that I still want a whole show about the Luddites and why they were right, and I think it's only fair because Kevin recently threatened to stick me with a cattle brand that says, “Feel the AGI.” Which brings me to my concern: How are you feeling about feeling the AGI right now?

Because I worry that this narrative that presents super-powerful corporate AI products as inevitable is doing your listeners a disservice. Using the AGI language and frameworks preferred by the AI companies does seem to suggest that you're aligning with their vision and risks promoting their product roadmap outright.

So when you say, as my future cattle brand reads, that you feel the AGI, do you worry that you're serving this broader sales pitch, encouraging execs and management to embrace AI, often at the expense of working people? Okay, thanks, fellas.

Kevin Roose

Okay, this is an interesting one. First, I think I need to define what I mean when I say “Feel the AGI.”

Casey Newton

Yeah, what do you mean?

Kevin Roose

This is a phrase that is often used half-jokingly, but I think really does mean something inside the San Francisco AI bubble. To me, feeling the AGI does not mean that I think AI is cool and good, or that the companies building it are on the right track, or even that it is inevitable or a natural consequence of what we're seeing today.

The way I use it is essentially shorthand for: I am starting to internalize the capabilities of these systems and how much more powerful they will be if current trends continue, and I'm just starting to prepare and plan for that world, including the things that might go really wrong in that world. So that, to me, is what feeling the AGI means.

It is not an endorsement of some corporate roadmap. It is just: I am taking in what is happening, I am trying to extrapolate into the future as best I can, and I'm just trying to get my mind around some of the more surreal possibilities that could happen in the next few years.

Casey Newton

Do you ever worry that you are creating a sense that this is inevitable, and that maybe people who may be inclined to resist that future are not empowered to do so?

Kevin Roose

I want to hear your view on this. My view on this is essentially that we have systems right now that, several years ago, people would have called AGI. That is not projecting out into the future; that's just looking at what exists today, and I think a natural thing to do is to observe the rate of progress in AI and just ask, “What if that continues?”

Casey Newton

Mm-hmm.

Kevin Roose

I don't think you have to believe in some far-future scenario to believe that models will continue to get better along these predictable scaling curves. And so, to me, the question of “Is this inevitable?” is just a question of whether the money that is being spent today to develop bigger and better models is going to result in the same kinds of capability gains that we've seen over the past few years. But what do you think?

Casey Newton

Yeah. I think Brian's question is a good one, and I understand what he is saying when he says, “Look, AGI is an industry term. If you come on your show every week and talk about it, you wind up sounding like you're just amplifying the industry voice, maybe at the expense of other voices.”

I think this is just a tricky thing to navigate because, as you said, Kevin, you look at the rate of progress in these systems, and it is exponential, and it does seem like it is important to extrapolate out as far as you can go and start asking yourself, “What kind of world are we going to be living in then?”

I think a reason that both of us do that is that we do see so many obvious harms that will come from that world, starting with labor automation, which I know is a huge concern of Brian's, and which we talk about all the time on this show—

Kevin Roose

Yes.

Casey Newton

—as maybe one of the primary near-term risks of AI. So, I want to think a bit more about what we can do to signal to folks that we are not just here to amplify the industry voice. But I think the answer to Brian's question of why talk about AGI like it's likely to happen is that, in one form or another, I think both of us just do think we are likely to get powerful systems that can automate a lot of labor.

Kevin Roose

Yes.

Casey Newton

And we would like to explore the consequences of such a world.

Kevin Roose

Totally, and I think it's actually beneficial for workers to understand the trajectory that these systems are on. They need to know what's happening and what the executives at these companies are saying about the labor-replacing potential of this technology.

I actually read Brian's book about the Luddites. I thought it was great, and I think it's very instructive that the Luddites were not in denial about the power of the technology that was challenging their jobs, right? They didn't look at these automated weaving machines and go, “Oh, that'll never get more powerful. That'll never be able to replace us. Look at all the stupid mistakes it's making.”

They sensed correctly that this technology was going to be very useful and allow factories to produce goods much more efficiently, and they said, “We don't like that. We don't like where this is headed.” They were able to project out into the future that they would struggle to compete in that world and take steps to fight against it.

So, I like to think that if Hard Fork had existed in the 1800s, we would have been encouraging people to wake up to the increasing potential for automation caused by these factory machines, and I think that's what we're doing today.

Casey Newton

Yeah, and one more question. I would just love to see the leftist labor movement work on AI tools that can replace managers.

Kevin Roose

You know, right now it feels like all of this is coming from the top down, but there could be an AI that would work from the bottom up.

Casey Newton

Totally.

Kevin Roose

Something to think about. All right, let's hear our next critique, Rachel.

Speaker 3

Okay, wait—can I ask one more question on this?

Kevin Roose

Oh, sure. Yeah.

Speaker 3

Because one thing that it seems like Brian is really curious about is whether you have ever considered using language other than AGI. Why use AGI when some people take issue with it?

Casey Newton

I think it is good to have a shorthand for a theoretical future in which there is a digital tool that can do most human labor—a digital assistant that you could hire in place of hiring a human. I just think that is a useful concept.

If you're the sort of person who thinks that, well, no, we will just absolutely never get there, I don't know what to say to you, because we don't think that's inevitable, but we do think it's worth considering that it might be true.

So if folks who hate the term AGI want to propose a different term, I could use another term, but my sense is that the quibble is less with the terminology and more with the idea that any of this might happen.

Kevin Roose

Yeah. I also don't think the term AGI is perfect. It has lost a lot of meaning. People define it in a million different ways.

If there were another, better term that we could use instead—one that would signal what AGI signals and the set of ideas and motivations that swirl around that concept—I’d be all for it. But I think that term has just proven to be very sticky.

It is not just something that industry people talk about; it's something that people talk about in academia and in futurism circles. It is this rallying cry for this entire industry, and it is in some ways the holy grail of this entire movement.

So I don't think it's playing on corporate terms to use a term that these companies use, in particular because a lot of the companies don't like it either.

Kevin Roose

But it is the easiest and simplest way to shorthand the idea.

Speaker 5

Cool. So this next person whose criticism I want you guys to hear is Alison Gopnik. You guys, of course, know this. Alison Gopnik is a very distinguished psychologist at UC Berkeley. She’s a developmental psychologist, so she does a lot of work specifically studying how children learn and then applying that to how AI models might learn and how they can be developed. She’s also one of the leading figures pushing this idea that we’ve talked a little bit about on the show: AI is what she calls a cultural technology.

5. AI As Cultural Technology

Alison Gopnik

I’m Alison Gopnik at the University of California at Berkeley. The common way of thinking about AI, which is reflected in The New York Times’ coverage as well, is to think about AI systems as if they were individual intelligent agents, the way people are. But my colleagues and I think this approach to current AI systems is fundamentally misconceived.

The current large language models and large vision models, for example, are really cultural technologies, like writing or print or internet search itself. What they do is let some group of people access the information that other groups of people have articulated, the same way that print lets us understand and learn from other people. Now, these kinds of cultural technologies are extremely important and can change the world for better or for worse, but they’re very different from superintelligent agents of the sort that people imagine when they think about AI. Thinking about current systems in terms of cultural technology would let us approach them, regulate them, and deal with them in a much more productive way.

Kevin Roose

Casey, what do you make of this one?

Casey Newton

I appreciate the question. If Alison were here, I would ask her how she thinks that thinking about these systems as “cultural technologies” would let us regulate them or think about them differently.

I think there are ways in which we absolutely cover AI as a cultural technology around here. We talk about its increasing use in creative industries like Hollywood and the music industry to create forms of culture, and about the risks that AI poses to the web and all the people who publish on the web. That’s one way that I think about AI as a cultural technology, and I do think that we reflect that on the show.

Now, I do hear in Alison’s question a hint of the stochastic parrots argument, which is that, if I’m understanding right, what I’m hearing is that this technology is essentially just a huge amalgamation of human knowledge, and you can dip in and grab a little piece of it here, a piece of it there. What I think that leaves out are the emergent properties that some of these systems have: the way that they can solve problems that are not in their training data, and the way that they can teach themselves to play games that they have never seen before.

When I look at that technology, I think that does seem like something that is pretty close to an individual intelligent agent. So this is one where I would welcome more conversation with Alison about what she means, but that is my initial response. Kevin?

Kevin Roose

Yeah. I think these systems are built on the foundation of human knowledge, right? They are trained on all of the text on the internet and lots of intellectual output that humans have produced over the centuries. But I think the analogy starts to break down a little bit when you start thinking about more recent systems.

A printing press, writing, and the internet are technologies that are stable and inert. They can’t form their own goals and pursue them, but an AI agent can. Right now, AI agents are not superintelligent. They’re very brittle, and they don’t really work in a lot of ways. But I think once you give an AI system a goal and the ability to act on its own to meet that goal, it’s not really a passive object anymore. It is an actor in the world.

You can call that a cultural technology, or you can call that an intelligent agent, but I think it’s not just like a printing press, a PC, or another piece of technology that these things are sometimes compared to. I think it’s something new and different when it can actually go out in the world and do things.

Casey Newton

Yeah. You think about OpenAI’s Operator, for example. It can book a plane ticket or a hotel room. Is that a cultural technology? I don’t know. That feels like something different to me.

Kevin Roose

Yeah.

Casey Newton

All right.

Speaker 5

Mm.

Casey Newton

Next up.

Speaker 5

Okay, so this next question is about the scientific and medical breakthroughs that could come from AI. This question comes from Ross Douthat, who is an opinion columnist here at The New York Times and the host of the podcast Interesting Times. He’s been interviewing a lot of people connected to the AI world.

6. Scientific Limits Of AI

Ross Douthat

Hey, guys, it’s your colleague Ross Douthat, and I’m curious about what, if anything, you think limits AI’s ability to predict and understand incredibly complex and chaotic and sometimes one-of-a-kind systems.

To take 2 examples, I’m thinking about, on the one hand, our ability to predict the weather in advance, and, on the other hand, our ability to predict which treatments and drugs will work inside the insane, individualized complexity of a human immune system. Those both seem to me like cases where just throwing more and more raw intelligence or computational power at a problem may run into some inherent limits. We’ll get cancer cures and better weather prediction, but certain things will always remain in the realm of uncertainty or the realm of trial and error.

Do you guys agree, or are you more optimistic about AI’s ability to bring even the most chaotic and complex realms into some kind of understanding?

Casey Newton

So there are 2 questions here. One is: Is there some upper bound on how well these systems will be able to predict? To me, the answer is maybe. I don’t know that we’ll ever have an AI system that can predict the weather with 100% certainty.

At the same time, I did a little bit of Googling before we logged on, and AI weather prediction models are really good and getting better all the time. Meteorologists say that their field has rarely felt so exciting because they’re able to make better predictions than they have before.

I think you’re seeing something similar with medicine. We’ve featured stories on the podcast about the way that this is leading to new drug discovery. It is leading to improvements in diagnoses. If you’re looking for reasons to be excited about AI, I would point to stuff like that as obviously useful in people’s lives.

Kevin Roose

But it’s still not perfect, right? It may be that getting from a very reliable weather forecast to a perfect weather forecast would require some fundamental breakthrough—something in quantum mechanics, some new understanding of how various particles are interacting out in the atmosphere.

But getting way better forecasts might be good enough for most people, and I think the same could be said of medicine. Maybe this is not going to cure every disease on Earth. Maybe there will still be things about the human body we don’t understand. But I do agree with you that people who work in this field are more excited than they’ve been in a long time because they see how much AI allows them to explore and test.

Casey Newton

Yeah. Maybe one other question you can add in here, which I think is relevant, is: Are these systems better than a person? Because if they are, then we probably want to use them.

Speaker 5

Can I ask, how much of your optimism about AI hinges on AI being able to give us either these scientific or medical breakthroughs?

Casey Newton

I think science and medicine are just 2—maybe the 2 most obvious places where this stuff will be good. If you told me that you could cure cancer and many other diseases, I’m personally willing to put up with a lot more social disruption. If it can never do those things, despite all the promises that have been made, then I’ll be super mad. I’ll put a curse on the podcast.

Kevin Roose

Yeah. Personally, my own AI optimism does not hinge on AI going out there and solving all of the unproved math theorems and curing all of the diseases. I think that even if it were just to speed up the process of discovery—even if all it were doing was accelerating the work that chemists, biomedical researchers, and people looking into climate change were doing—that would be reason enough for optimism.

Speaker 5

Mm.

Kevin Roose

Because so much of what acts as a bottleneck on progress in science and medicine is that it’s really slow and hard. You need to build these wet labs, do a bunch of tests, wait for the tests to come back, and run clinical trials.

I think one of the things that was exciting about our conversation with Patrick Collison at the live show the other day was when he was talking about this virtual cell that they’re building. You can build a virtual environment using AI that can allow you to run these experiments in silico, as they say, rather than needing to go out and test it on a bunch of fruit flies or rats or humans or whatever. You can shorten the feedback loop and take more bites at the apple.

Casey Newton

Absolutely. There was a story in Quanta Magazine this week that said AI hasn’t led to any new discoveries in physics just yet, but it is designing new experiments and spotting patterns in data in the way that Kevin was just describing, in ways that physicists are finding really useful.

So I think it's clear that AI is already shortening some of those timelines.

Kevin Roose

When we come back, we'll hear from more of our critics.

Casey Newton

Can I bring my therapist?

You know what's great about this is now, instead of your own internal voice criticizing yourself, you can externalize it and realize that all your fears are true, and people actually are criticizing you all the time behind your back. Yeah.

Kevin Roose

Exactly. Isn't it really nice?

Casey Newton

It's so nice.

Kevin Roose

What a great idea.

Casey Newton

Mm-hmm.

Speaker 9

Well, on that note, are you guys ready for the next critic?

Kevin Roose

Hit me with it.

7. Democratic Control Of AI

Claire Leibowicz

My name is Claire Leibowicz, and I lead the AI and Media Integrity Program at the Partnership on AI. I keep coming back to something that I struggle with in my own reaction to your pieces. I found myself nodding when you both critique AI for being biased, persuasive, and sycophantic. But then I start thinking about how humans around me behave, and they do all these things, too.

So I'm wondering, are we ultimately critiquing AI for being too much like us? In which domain should we expect these systems to actually transcend human limitations, and are there others where it may be valuable for them to reflect our true nature? And most importantly, why aren't we spending more time figuring out who is best suited to decide these things and empowering them?

Casey Newton

That last question is super important. I'm a big democracy guy, and I want there to be a public role in creating this AI future. I want people who have opinions about this stuff to talk about it online, yes, but also run for office and put together policy proposals, and then get into office and pass laws and regulations.

I got into journalism because I wanted to play my own role in that process of helping to inform people and then hopefully, in some very small way, influencing public policy. So that's my answer to that question.

Kevin Roose

Yeah, I agree with that. I want people from lots of disciplines to be weighing in on this stuff, not just by posting online and writing op-eds in the newspaper, but by actually getting into the process of designing and building these systems. I want philosophers and ethicists. I want sociologists and anthropologists advising these companies.

I want this to be a global, democratic, multidisciplinary effort to create these systems, and I don't want it to just be a bunch of engineers in San Francisco designing these systems with no input from the outside world.

Casey Newton

Absolutely. If a bunch of people listen to the things that we and others talk about and think, “Man, I really don't like this AI stuff at all. I don't want it to replace anyone's job. I want to form a political movement and seek office and try to oppose that,” I think that would be awesome. We need to have that fight in public, and right now, far too few people are participating in that conversation. So I totally agree with that.

Now, let me address the other part of Claire's question, though, which is, are AI systems just a reflection of us? Here's where I think it gets problematic. If you have a human friend, sometimes they're going to be very supportive and nice to you. Sometimes they're going to bust your chops and criticize you. Sometimes they're going to give you really hard feedback and tell you something that you didn't want to hear.

This is not what AI systems do, and so where I get concerned is we're starting to read more stories about young people in particular turning to these chatbots to answer every single question, developing these really intense emotional relationships with them. I am worried that it is not preparing them for a future where they're going to be interacting with people who do not always have their best interests at heart.

Or maybe they could have an amazing relationship with someone, but this person is a little bit prickly, and you need to learn how to navigate them. So that is where I get really concerned: These systems, while they're unreliable in so many ways, are quite reliably sycophantic, and I just think that creates a bunch of issues that humans don't mostly have.

Kevin Roose

Yeah, and I think what I would add to that is that I don't want AI to mirror all of humanity's values, the positive and the negative. I want it to mirror the best of us, right? The better angels of our nature, as Abraham Lincoln said. I want that to be what these AI companies are striving to design—

Casey Newton

As opposed to, say, Mecha Hitler.

Kevin Roose

Yes. Yes, because that is also a set of values that humans have. So sometimes when I hear people at these AI companies talk about aligning AI systems with human values, I'm like, “Well, which humans?” Because I can think of some pretty bad ones whose values I don't want to see adopted into these systems.

Casey Newton

Yeah. Well, that's called woke AI, and it's illegal now.

Kevin Roose

All right. Rachel, let's hear from someone else.

Speaker 9

Okay. This is the very last one. You guys are doing great. This final question comes from friend of the pod Max Read, who, of course, has the newsletter Read Max. I thought his question was really great because he's really interested in how you—

Speaker 5

—think about discerning between what's hype and what's not, and how you trust your own instincts and where your confidence comes from. So let's hear Max.

Max Read

Hi, guys. It's your old friend, Max Read. I was originally going to ask about Kevin's a cappella career in college, but my understanding is that the higher-ups at The New York Times won't allow me to ask such dangerous questions.

Casey Newton

You bastard.

Max Read

So instead, I want to ask you about AI by way of asking you about crypto. You guys were both pretty actively involved in covering the Web3 era, the crypto boom of the pandemic, NFTs, Bored Apes, all this stuff, and very little of that, despite the massive hype around it at the time, has really panned out as promised, at least as far as I can tell.

What I'm wondering is how you guys feel about that hype and about your coverage of that hype from the perspective of 2025. Are there regrets you have? Are there lessons you feel like you've learned? And especially when you look at the current state of AI coverage and hype, not just your own coverage but in general, do you think or worry that it falls prey to any of the same mistakes?

I want to caveat this question by saying the easy mode of this question is to just say the technology is totally different, so it's a very different thing. And I want to put it to you in hard mode, because I don't want to hear about how the tech is different. What I'm interested in is hearing about you guys and your work as journalists.

How do you approach this industry? How do you establish your own credibility? And how do you assess the claims being made by investors and entrepreneurs? Can't wait to hear the answer. Bye.

Casey Newton

I love this question. What have I learned? To touch on the crypto piece without touching on the technology, here's what I'll say. Ultimately, what persuaded me in 2021 that crypto was really worth paying attention to was the density of talent that it attracted.

So many people I knew who had previously worked on really valuable companies were quitting their jobs to go build new crypto companies, and what I believed and said out loud at the time was it would just be really surprising if all of those talented people failed to create a lot of really valuable companies. In the end, they did not produce a lot that I did find valuable.

Although, as we've been covering on the show recently, crypto has not gone away, and thanks to the fact that the industry has captured the government, it is now more valuable than ever. So that is what I would say about that time in crypto. And I do think that some of that argument ports over to AI because, certainly, I also know a lot of people who quit their jobs working at social media companies, for example, who are now working on AI.

Here’s what I would say about hype and covering AI. I think that a good podcast about technology needs to do 2 things. One is to give you very grounded coverage of stuff that is happening right now. I’m thinking about recent months, when Pete Wells came on to talk about how chefs are using AI in their restaurants, or Roy Lee came on and talked about the cheating technology he’s building, or Kevin talked about what he’s vibe coding. I even think about the emergency episode that we did about DeepSeek, which I think actually was an effort to unhype the technology a bit while giving you a really grounded sense of what it was and why people were so excited about it.

So that’s one thing I think we need to do. The other thing I think we need to do is just tell you what the industry says is going to happen. I think it is important to get leaders of these companies in the room and just hear their visions because there is some chance that a version of it will come true.

So this is the thing that we’re doing when we bring on a Sam Altman or a Demis Hassabis or the founders of the Mechanized Company. You probably heard in our interview that I was not particularly impressed with that vision. But I think it is useful to the audience to hear what these folks think they are doing. Of course, we want to push back on them a bit, but I have always appreciated journalism that gives airtime to visions and lets me think about them and disagree with them.

That is how I think about hype in general. We want to tell you mostly what is happening on the ground, but we do want to tell you what the CEOs are telling us all the time is going to happen. Then we want you to interrogate the space in between—the space that we actually have to live in.

Max Read

Yeah. I will say I feel pretty good about the way that I covered crypto back in 2021. There is really only 1 crypto story that I truly regret writing, and that is a story about this crypto company, Helium, that was trying to do this convoluted thing with crypto-powered Wi-Fi routers. I failed on that story. I failed to ask basic journalistic questions.

After the fact, we learned that Helium had basically claimed that it had a bunch of partnerships with a bunch of different companies, and I just didn’t call the companies to say, “Hey, is this company lying about being affiliated with you?” It didn’t occur to me that they would be so blatantly misleading me about the state of their business, and so I do regret that. I would chalk that up less to buying into crypto hype and more to not making a few more calls that would’ve saved me from some grief. The lesson I took from crypto reporting is that real-world use matters.

Casey Newton

Mm-hmm.

Max Read

So much of crypto and the hype around it consisted of abstract ideas, vague promises, and white papers. When you actually dug in and looked at who was using it and what they were using it for, it was criminals, speculators, and people trying to get rich on their Bored Ape collection.

So now, when I cover AI, I really try to talk to civilians using this technology about how they are using it. Whenever possible, I try to use it myself before I form an opinion on it. I think the crypto era was, in some ways, a traumatic incident for the tech journalism community. I think a lot of our peers, and maybe to a certain extent you and I, felt like we were duped, felt like we fell for something, felt like we’d wasted all of our time trying to understand and explain this technology and taking this stuff seriously, only to have it all come crashing down.

Kevin Roose

I worry that a lot of journalists took the wrong lesson from what happened with crypto. The lesson that I think a lot of journalists took was to be blanket skeptical of all new technologies, to assume that it’s all smoke and mirrors, that everyone is lying to you, and that it’s not really going to be worth your time to dig in and try to understand something. I see a lot of that attitude reflected in some of the AI coverage I see today.

While I take Max’s point that we should always be learning from our mistakes and from things that we swallowed too uncritically in the past, I think that, in some ways, what we’re seeing today with AI is overcorrecting on that point.

Casey Newton

Yeah, I think that there is a bit of an overcorrection, but I also think that many journalists have just realized that what used to be a really small industry that mostly concerned itself with helping you print your photos and make a spreadsheet is now something much bigger and more consequential and has just been bad for a lot of people.

So it makes them hesitant to trust someone who comes along and says, “Hey, I’m going to cure all human disease.” I think a role that we both try to occupy in the AI journalism world is to say that we take seriously the CEOs who say they’re building something really powerful, and crucially, we think it will be powerful in bad ways.

Kevin Roose

Yes.

Casey Newton

We want to talk to you about those bad ways, such as you may lose your job, or it will enable new forms of cyberattacks and fraud that you may fall victim to, or it will burn our current education system down to the ground so it has to be rebuilt from scratch. That one, maybe there will be some positive along the way.

But I feel like, week after week on this show, we are trying to show you ways in which this thing is going to be massively disruptive, and that gets framed as hype in a way that I just think is a little bit silly. In 2010, imagine I’d written a story about Facebook and how one day it would have billions of users, undermine democracy, and give a bunch of teenagers eating disorders. Would that have been hype?

Sort of. Would that have been accepting the terms of the social media founders and accepting their language around growth? Yes. But would it have been useful? Would I be proud that I wrote that story? I think so.

So I’m willing to accept the idea that you and I do buy into the vision of very powerful AI more than many of our peers in tech journalism. But the reason that we’re doing that is we want to remind you what happened the last time one of these technologies grew really quickly, got into everyone’s hands, and became the way that people interface with the digital world. It didn’t go great.

We already know that these companies are not going to be regulated in any meaningful way. The AI Action Plan is designed basically to ensure that. So, to the extent that we can play a positive role, I think it is just going to be in talking to people about those consequences.

If the consequence of that is that people say we’re on the side of hype, I will just accept the criticism.

Kevin Roose

Yeah.

Speaker 5

Hmm. Well, thank you guys so much for doing this, and thank you also to our critics for taking the time to talk to me. I thought we could end by talking about whether you guys have any questions for each other. One of the big goals of this is to map where you guys stand relative to other thinkers, so I’m curious how your views on AI are actually different from each other.

Casey Newton

I think I have longer timelines than Kevin does. I think Kevin talks about AGI in a way that makes it seem very imminent, and I think I’m more confident that it’s going to take several years—maybe more than several. Maybe this is a 5-to-10-year, or even 15-year, project. So I think that’s the main way that I notice disagreeing with Kevin.

Kevin Roose

I think that we also disagree about regulation and how possible or advisable it is to have the government step in and try to control the development and deployment of AI systems.

I think that you are informed by your years of covering social media and seeing regulators grapple with and mostly fail to regulate that wave of technology. But I think you are also a person who has a lot of hope and optimism about institutions and wants there to be democratic accountability for powerful technology. I share that view, but I also don’t think there’s a chance in hell that our present government, constructed the way it is and with the pace at which it is used to regulating things, can regulate AI on anything approaching a relevant timescale. I’ve become fairly pessimistic about the possibility of meaningful regulation of AI, and I think that’s a place where we differ.

Casey Newton

I think we do disagree there because I think that we had the makings of meaningful regulation under the Biden administration, where they were making very simple demands, like, you need to inform us when you’re training a model of a certain size. There need to be other transparency requirements. And I think you can get from there to a better world.

Instead, we’ve sort of unwound all the way back to, “Hey, if you want to create the largest and most powerful model in the world, you can do that. You don’t have to tell anybody if it creates new risk for bioweapons and other risks. You don’t have to tell anybody. You can put it out in the world.”

Right now, there are many big AI labs that are racing to get the most powerful AI they can into everyone’s hands with absolutely no safeguards. So if you’re telling me that we can’t create a better world than that, I’m going to disagree with you.

Kevin Roose

Yeah.

Speaker 5

Mm.

Kevin Roose

Go fuck yourself.

Speaker 5

Well, thank God you guys disagree because it makes the podcast more interesting. And thank you guys, seriously, for doing this. I think, given how much of the AI conversation can feel really disempowering in this moment, one thing that gives me a feeling of a little bit more control is really trying to map out the debates—where people stand relative to each other—because it ultimately helps me figure out what I think about AI, where I think the future is going, and that's at least one thing I feel sort of empowered to do.

Casey Newton

And that's what we want to do. Truly, we want everyone to come to their own understanding of where they sit at the various intersections of these discourses. I think Kevin and I identify as reporters first. We don't have all the answers. That's why we usually bring on a guest every week to try to get smarter about some subject, right?

So I think a really bad outcome for the podcast is that people think of us as pundits. I think of us as curious people with informed points of view, but we always try to be open to changing our minds.

Kevin Roose

Yes. Like a large language model, we aim to improve from version to version.

Casey Newton

As we add new parameters—

Kevin Roose

Yeah.

Casey Newton

And computing power.

Kevin Roose

Yes.

Casey Newton

Yeah.

Kevin Roose

Before we go, a reminder that we are still soliciting stories from students about how AI is playing out on the ground in schools, colleges, universities around the country. We want to hear from you. Send us a voice memo telling us what effect AI is having in your school, and we may use it in our upcoming Back to School AI episode. You can send that to hardfork@nytimes.com.

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