[BidClub_]
Delphi Digital · · 79 min

Identifying Generational Managers with Jordan Nel

JoséJordan Nel

VC/PEInvesting
YouTube
TL;DR
  • Jordan Nel, ex-Hummingbird/Nomads, refuses to defend venture as an asset class: “I’m not sure that venture beta justifies the illiquidity premium.” His case is strictly bottom-up — “for every outlier company, there are at least three outlier funds”: every Coinbase has a Ribbit, a USV, and a dozen funds that return multiples off one name. Even in 2021 there were pockets of arbitrage (“if you were fishing in Indian life sciences, probably you’d be the only one”), and the LP’s job is finding those pockets, not timing beta.
  • Emerging managers shouldn’t try to beat Andreessen or Sequoia — they should see companies first and “act as signals to the bigger funds such that they will eventually follow on from you.” Big-fund GPs on 20-person teams aren’t incentivized to fish for a $5M post-money-cap founder in the backwaters; they need to deploy $30–100M tickets to drive carry. It’s not either/or: big funds run fund-of-funds programs that seed emerging managers and use them as deal flow.
  • Nel rejects “contrarian” for “pre-consensus” — the art is making founders “legible to capital” and sequencing the cap table. Bridget Mendler (Disney child star turned PhD, founder of Northwood Space) could have raised from megafunds but deliberately built her pre-seed with signal angels; a founder from Abuja, Nigeria couldn’t get a term sheet for six months until one risk-on pre-seed GP unlocked the San Francisco hard-tech ecosystem. On a founder with direct access to top funds, Nel says he would do it for “Sam Bradberry Taylor,” but adds, “I’m not Bret Taylor,” and most founders can’t.
  • After four years and meeting 5,000-plus GPs, Nel gave up on a precise GP archetype; the key lenses are “how do they make decisions and who do they hang around?” Indexing on hyper-articulate theses was “a mistake” — sometimes “this is the best founder I’ve met this year” is a back-up-the-truck signal, and the killer calibration question is “Okay, well, who else did you meet this year?” Compound’s Michael is the case study: the theses are visible, but the real edge is “a very, very good nose for who to listen to.”
  • Edge is cycle- and sector-dependent: in hot Bay Area frontier AI “GPs who win will win,” and if you can’t outbid Sequoia, Conviction, and Benchmark, “you probably shouldn’t play.” In colder sectors, picking wins — which is why institutional LPs were interested in Dimension, the Lux spinout focused on tech bio, as “in some sense... the only game in town.” Forward-looking opportunities include Indian life sciences, Brazil pre-seed (“so few VCs actually writing pre-seed checks”), and capital-starved China — as long as you keep the bar at “global maximum” with San Francisco benchmarks.
  • Concentration is “downstream of convexity,” not a rule — 40 checks at $2M post are “basically free call options,” but almost nobody besides Silicon Valley Angel has the network to do it without adverse selection. Price discipline swung from lax to overtight before settling on mentality over absolutes: what matters is getting “the best terms at the table,” because “the returns follow the mentality of the GP.” First-fund managers are backable only with a prior angel record: “if you’ve never written a check before, I have no data points to move on.”
  • The process lesson is constant WhatsApp debate rather than a scheduled IC. Nel’s formative scar tissue is a South African airline he bought going into COVID as deep value, only for the government counterparty not to pay and the business to go bankrupt: “I think probably there is no price.” The venture translation is emotional, not tactical — “I just don’t want to lose the money.”
Digest · the substance, structured for research

1. Venture beta doesn’t justify the illiquidity — but the bottom-up game does

  • José opens with a bear case, citing Cambridge Analytica and research suggesting venture has underperformed public indices for roughly 20 years, alongside Roelof’s “return-free risk” line. Nel’s honest non-answer: “I don’t know, man, if I can answer for why people should allocate to venture broadly. I’m not sure that venture beta justifies the illiquidity premium.”
  • His actual frame is per-deal, not asset-class: “for every outlier company, there are at least three outlier funds. For every Coinbase, there is a Ribbit, there is a USV” — plus a dozen funds that return multiples from proximity to one company. The underwriting is “this founder in particular, why this company, why this GP, why this market.”
  • Pressed on whether conditions could ever kill the bottom-up case, he rejects the premise: even in 2021, “if you were fishing in Indian life sciences, probably you’d be the only one fishing in Indian life sciences.” There are always small pockets of arbitrage, and “as LPs and GPs, the job is to find that stuff.”

2. Don’t beat the big funds — front-run them and become their signal

  • José’s challenge: big funds have crushed it recently, their brands help with hiring and partnerships, and their platform teams may offer more than a one-person show. Nel reframes: start from the heuristic that every multibillion-dollar company will eventually have Andreessen, Sequoia, General Catalyst, Insight Partners, or a similar fund — then “you’re not trying to beat the bigger funds, you’re trying to see the companies before the bigger funds, and act as signals to the bigger funds such that they will eventually follow on from you.”
  • The structural reason the big funds leave room: 20-person investment teams “are not incentivized to go fishing in really strange places to find a $5 million post-money-cap founder in the backwaters.” They are incentivized to deploy $30–100 million tickets, “that’s how they drive their carry.”
  • His conclusion is symbiosis, not rivalry: big funds have fund-of-funds programs with pockets to seed emerging managers and use them as deal flow. “It’s not an either-or... the products are very different to LPs.” For discovery, fringe opportunities, and the signal ecosystem, pre-seed funds are where to look.

3. “Pre-consensus is different to non-consensus” — and capital sequencing is an art form

  • José argues smaller funds must be contrarian. Nel resists the word: you have to “bridge the non-consensus to consensus gap,” either through extreme capital efficiency, as with Hummingbird’s Turkish gaming companies, or through storytelling — a GP they both know can “take a founder and rebrand the story ever so slightly that it is suddenly a lot more palatable to Conviction, Benchmark, Sequoia.” “That ability to make somebody legible to capital is quite an art form.”
  • The exchange worth keeping: if a founder could raise from Sequoia or Andreessen, wouldn’t they? Nel says he would do it for “Sam Bradberry Taylor,” but “I’m not Bret Taylor,” and most founders can’t.
  • His counter-examples: Bridget Mendler — Disney child star, then PhD, now founder of Northwood Space — “specifically built her cap table with all these pre-seed angels” before graduating to a bigger fund. A founder from Abuja, Nigeria, “maybe one in 100 in San Francisco and absolutely 1 in Africa,” couldn’t get a term sheet for six months until Nel routed him to a risk-on pre-seed GP who could act as a signal within San Francisco hard tech.
  • The landing point is terminology: not contrarian but pre-consensus — “if they knew about this, and had it presented to them in such and such a light, it would be interesting to them.” It helps to know “the flavor profile of the people who will be following capital to you — not the firm, the individuals.”

4. The wunderkind pool, and the two kinds of deep tech

  • On Corey Levy’s fellows model, Nel calls it “total coverage of a really hot, consensus talent pool, but well before everybody else.” He places it alongside Josh Brody and the “mini Thielverse” archetype: clearly signal, though “whether it’s priced in now or not, I can’t tell.”
  • José’s pushback — deep-tech winners skew older — draws a useful split. Commercial deep tech includes space and government-facing companies such as Saronic, Tronomoly, and other emergent primes, where founders have practiced selling to government and have pedigreed backgrounds. Frontier deep tech includes BCIs and the very young “Neo Labs” or “Merkle” types, working at the coalface. That is “not a commercial-first business,” but “a product-first business.”

5. Bull markets are winner’s markets — so know where you can’t compete

  • José reads Nel’s own quote back: “When money’s worth little... GPs who win will win. When money’s worth a lot... GPs who pick will win.” Nel accepts it for what is hot: in Bay Area frontier AI, “you’re not trying to pick super well, you’re trying to win,” because talent clusters quickly, markups happen quickly, and large funds attract more talent.
  • The discipline: “if Sequoia and Conviction and Benchmark are trying to bid you up, it’s very hard to compete... most funds can’t find a way to compete and so they probably shouldn’t play.”
  • Meanwhile, colder sectors reward picking. Life science is so attractive to institutional LPs partly because Dimension — Zach, Nan, and Adam, spun out of Lux seven years earlier and focused on Series A/B tech bio — is among the few credible, proven managers able to raise and deploy capital in that cycle.

6. Picking GPs: forget the archetype — decisions and company kept

  • Both sides confess the same learning curve: the spiky, neurodivergent founder archetype doesn’t cleanly extrapolate to GPs, and Nomads gave up trying to create a precise one. The replacement test is “how do they make decisions and who do they hang around?” Operationally, ask, “Why did you do your last five companies?” and keep asking why until you reach gut rationale or a structured thesis.
  • The change of mind Nel volunteers: “we were at risk of mid-curving it for a while” by indexing on hyper-articulate theses — “I think it was a mistake.” Sometimes “‘this is the best founder I’ve met this year’ is a ton of signal and you just back up the truck,” but only if the GP’s taste is calibrated: “Have they seen greatness before? How close are they to it?” The follow-up question is, “Okay, well, who else did you meet this year?”
  • Compound’s Michael is the worked example. LPs can backdate the Runway ML and Wayve theses and see sophisticated inflection-timing, but “the thing people miss with Mike is who he’s hanging around with is an incredible group... a very, very good nose for who to listen to,” on both the researcher and VC sides.
  • Proof point: Mike and Dimension did a company together called Akira. Nel calls it “one of the best proxies for the best people currently working on that problem” among the groups trying to build “OpenAI for bio” or foundation models for life science, while preserving uncertainty about whether it will succeed.

7. The levels problem — and why you network-calibrate instead of hiring PhDs

  • José’s jiu-jitsu framing: he has competed and done well at an international level, yet higher-level competitors would make him look untrained. When you’re good at something, you see the levels below you and perhaps one or two above. That is why he values GPs who have “been great at something,” and worries that outside investors can pattern-match to a false founder archetype, as happened in crypto in 2020 and 2021.
  • Nel’s counter: for VCs, it is more a calibration-of-benchmarks game than an “I have to do it myself” game. He cites Shawn Maguire on math gradations and says you can rent calibration: “I can’t calibrate you at jiu-jitsu, but somebody else can.” Entering India or LatAm, “the first couple of things you do is just try to find a guide.”
  • Crucially, that does not mean automatically finding a domain PhD. “You can over-index on expertise.” Nel would rather call the Dimension guys, Demis, or other credible people and solicit deliberately opposing viewpoints — including one multi-asset tech-bio investor who believes in the approach and another who says it cannot work without putting things through the clinic.
  • Referencing is its own art, and competitive founder references can mislead. José describes asking a strong Indian life-science founder about a peer and getting: “He’s not as good as me — why would I put money in his company and not my own?” That is not useful calibration.
  • On fit, Nel invokes a quip attributed to Vinod: the transcript renders a scrappy immigrant GP as “Dagny O’Leary,” with scrappy immigrant founders such as David Veliz; Mike Moritz is associated with the more erudite Collison brothers; and Jim Goetz with the bro-y Jan Koum. “The vibe fit between GP archetype and founder matters more than the ability that the GP has in the founder’s domain.” Nel’s refinement: “I think you attract people who look like you. I don’t know if you necessarily pick them.”

8. The two-man fund: “the executor and the lazy meta thing”

  • Nel gives an example of two men who ultimately joined a fund together. One is referenced as incredible, universally liked, extremely early, and “of the 5,000-plus GPs that I’ve met, he’s the most charismatic, bro.” His counterpart is less conventionally charismatic — more “the thinking persona” or “the aura” — and is referenced as aggressive and transactional. “To some extent, you actually want that”; he may be difficult to share a deal with because he will move quickly.
  • Nel generalizes it into a strong pairing: good cop/bad cop, or the “executor and then the lazy meta thing.” “You need somebody to set the rails who’s a commercial beast, and then you need someone who’s everybody’s best friend.”
  • Turned on himself: “I don’t have a sob story... probably I’m the face, the pretty vibes guy, the finger guns — and my partner is the commercially aggressive bad cop. Brains, meta-thinker.” He adds that these are tropes and that impressions change with time.

9. Edge decays — back adaptation, but demand a track record

  • On durability, Nel is unambiguous: backing a GP “is a point-in-time thing,” and “it’s behooving on the GP that they adapt.”
  • Model citizen: Boris Wertz of Version One — early to SaaS in Canada, then marketplaces, crypto, India, and deep tech — entering markets bottom-up and being led by the right people. Nel thinks Boris has “a very good nose for who to listen to.”
  • Nel also points to Micky Malka’s riff on “fintech is dead” and his backing of the Abuja founder building drones in Africa — “the least fintech thing you could possibly think of.” The edge can be fluidity.
  • If you can raise a ton, your edge may not be picking at all: you can build an operating platform, use multiple strategies and asset classes, and create separate funds by vertical. For first-time funds, however, “we absolutely would, and we have — but they have to be angel investors prior.” If someone has never written a check, “I have no data points to move on.”

10. Price discipline is a mentality read; the fortunes are in chaos and fringe geographies

  • The pendulum confession: “in the beginning we were fairly undisciplined... then overly disciplined,” over-indexing on aggressive GPs with high ownership and low valuations. The recalibration is toward relative craft rather than absolute price: a discount, a SAFE written before the priced round, moving a month earlier, or simply getting better terms because the founders prefer you. “What matters to me is that you got the best terms at the table... the returns follow the mentality of the GP.”
  • José reads back his “great fortunes were made in chaos” passage, citing Rockefeller, Carnegie, Vanderbilt, the rubber barons, the Medici, the Welsers, Trump, Slim, and Dangote. He says he removed a Buffett comparison from the original wording to avoid offending Buffett.
  • Asked where the Medicis or smartest emerging-market investors might look now, Nel names Indian life sciences (“you’re one of two people who’s going to write checks”), Brazil pre-seed (“so few VCs actually writing pre-seed checks”), and China, which was and “still is” capital-starved. The condition: “keep the bar at the global maximum,” with San Francisco benchmarks for both GPs and founders.
  • Africa gets a sober treatment: limited downstream capital means capital efficiency is mandatory, and “business selection matters more than just pure-play founder selection.” Local investors may over-index on investment-banking and MBA pedigree, leaving the Thiel Fellow-type unfunded. Nel also thinks many top-tier US funds have done a good job by cherry-picking companies such as Stitch and Wave, which makes competition difficult for local VCs.

11. Concentration is downstream of convexity; debate is the process

  • Against treating concentration as a rule, Nel argues that “concentration is downstream of convexity” and that a portfolio can be both diversified and convex. Forty checks at $2 million post are “basically free call options,” but it is rare to find a fund with the network to do that without adverse selection; Silicon Valley Angel is the example he knows.
  • They agree concentration can be a symptom of conviction, selectivity, and early access. “The people you want to work with are generally very picky about their taste,” and that sort of person is often more concentrated.
  • The two-man process is asymmetric: Nel is intuitive and gets excited six to eight times a year; his partner is more structured and gets excited roughly three times. The cut is “super meritocratic — best argument wins,” and the partner generally trims some of Nel’s ideas.
  • The worked example is a GP with an appealing sector and good entry valuations who, in Nel’s view, did not understand the underlying companies and was “filibustering” around the subject. Even with a strong founder lens, “you have to understand the companies”: at minimum, how they make money.
  • On narrative-only investors, Nel concedes Fred Wilson telling Twitter not to monetize — “if this gets big, then you’ll figure out how to make money” — but insists that is rarer than the stories suggest. “In four years, I haven’t found an instance where a GP doesn’t have a good answer to this and is still a really good GP. Most of the time, not having an answer to it is just lazy thinking.”
  • Even Bitcoin is presented as an example of structured reasoning: José mentions Ribbit’s 2012 Bitcoin memo, and Nel calls it “a really structured, rational thesis” and “a really clever rationale.” José says he thinks it returned Ribbit’s fund 50x, depending on when it was sold.
  • José’s mirror confession is that his biggest omissions came from worrying too much about how companies would make money in nascent spaces. Nel’s reconciliation is that early crypto and frontier AI may be murky exceptions; “for most businesses, you should know.”
  • The process meta-lesson is constant WhatsApp back-and-forth rather than a scheduled IC with a prepared memo. The lively exchange helps partners understand how each other thinks, what questions imply, and where to push, without a rigid sequence of meetings and paperwork.

12. Value roots, fear versus curiosity, hobbits over messiahs, and the wipeout that taught counterparty risk

  • José’s origin story is South African value investing via r/securityanalysis. Several 5–6x public-market bets, partly beta and luck in hindsight, drew attention and became a small fund. A Tencent piece then prompted Hummingbird to reach out; they wanted to be an LP, and José reversed the pitch by asking to join them.
  • Value’s carryover to venture is an alpha-beta mentality: unlike the venture reflex that “if everybody likes a deal, it’s hot, so I must get into the deal,” the value lens keeps attention on places other people are not looking.
  • Advice to his younger self: manage the pendulum between fear and curiosity. Nel over-indexed on fear early — “fear of not having money” — and on curiosity too late. Curiosity can be positive but can also lead down bad rabbit holes; it needs to be tempered with fear.
  • The literary detour is a worldview statement. Against the “great-man theory of venture” and the “Nietzschean will-to-power thing,” Nel takes Tolkien over Herbert. Boromir was supposed to be the great man, but his attempt to take the ring and exercise will to power becomes his downfall. Frodo succeeds not through a messianic role or sheer strength, but through a chain of small events: he spared Gollum out of pity, and Gollum ultimately bit the ring from his finger. “Little people matter... I far prefer the world of a hobbit.”
  • José takes the other side: the point of Dune is wanting to be Paul Atreides, invoking Kanye’s Yeezus-era line about wanting to be Jesus Christ. Nel counters with C.S. Lewis on brave knights and heroic courage, and with Uncle Iroh’s line that power and protection are overrated and choosing love is wise.
  • José names Soros as an investment influence and discusses reflexivity as an alternative to Buffett-like prudence. He worries about crypto’s “crisis of confidence,” where people are mostly trying to predict what the next person will believe. Both are Taleb fans. José says Fooled by Randomness “messed me up a bit” by making him see randomness everywhere, while also finding the “you’re not a lottery ticket” framing useful.
  • The closer is José’s biggest mistake: he went long a South African airline into COVID as a deep-value play because the assets appeared worth multiples of the market capitalization. He failed to assess the counterparty — the South African government — which did not pay what it owed, leaving the business bankrupt. “I don’t know if I would have bought it... I think probably there is no price.” The venture application is less tactical than emotional: “I just don’t want to lose the money.”
Full transcript
Jordan Nel

I have this debate often with this guy. I don’t want to live in a world that is solely a great-man theory of venture. I don’t like this Nietzschean will-to-power thing. I think it’s hard to invest because sometimes you have to believe in people, but I far prefer the world of a hobbit.

José

Well, why isn’t Frodo the great man? Is it because he was a hobbit?

Jordan Nel

No, I mean, Aragorn’s not the great man. I think if you look at the story, Boromir was supposed to be the great man. He’s the son of Gondor.

José

Yeah.

Jordan Nel

And he tries to take the ring, and he has the will to power, and it’s his downfall.

José

Hi guys. I'm José, and I'll be hosting this episode of the Delphi podcast. Yes. This is actually the first episode of the emerging manager series, where we’re going to be hosting really promising emerging managers that we’ve come across in the last few months while doing our fund of funds. I’m really happy to have you, Jordan, as the first guest, because you have a really unique perspective on this stuff. You were at Hummingbird, at Nomads, at the fund-of-funds arm, while Hummingbird itself is one of the most legendary VC firms out there. It’s getting more legendary. I think Mario Gabriele—

Jordan Nel

Yeah, Mario helped a lot with that.

José

I think it was a distinct before-Mario and after-Mario period.

Jordan Nel

Yeah.

José

The after-Mario period was one of so much interest.

Jordan Nel

I feel like there was Mario. Mario Gabriele from The Generalist is an amazing writer. He wrote “Hummingbird: The Best VC Firm You’ve Never Heard Of,” and it was an incredible profile. It covered you guys. It covered Baron and Fred and all those guys, and talked about your results, which are insane. It also covered some of the things you’re famous for: looking where others don’t, Turkey, crypto, the deep psychological founder due diligence, concentration, and things like this.

What’s interesting is that you were at Nomads, which is the Hummingbird fund-of-funds arm.

José

Yeah.

Jordan Nel

We inherited all that. The Hummingbird brand and all that stuff had basically been done before we came, and then we came to Nomads and I was like, “Okay, cool. Blank slate on investing in funds.”

José

Yeah.

Jordan Nel

Um—

1. Advice to a younger self: Taming the pendulum between fear and deep curiosity

José

Which is pretty cool, because you’re trying to find the next Hummingbird, to some extent. What does the new best GP look like? I want to spend a lot of time on that today, because you have this perspective where you’ve seen inside an elite VC firm and you’ve tried to recreate that, to some extent, with a fund of funds. I want to talk about what makes a great VC—what makes a great GP, and venture more generally, from your lens.

2. Challenging venture beta vs. public equities

The first question I wanted to start with is: Why even do venture? When you look at Cambridge Analytica, or most of the research on venture, the results have been pretty underwhelming overall. It’s underperformed public-equity indices, especially the large funds, for pretty much the last 20 years or so. Roelof famously said that it’s a return-free risk, right? Venture isn’t an asset class. So why even do venture? Why invest in venture?

Jordan Nel

Yeah, and then it got taken over by Pat Grady—

José

Yeah, but then there was an issue a week later. I don’t know if that had anything to do with it.

Jordan Nel

I don’t know, man, if I can answer for why people should allocate to venture broadly. I’m not sure that venture beta justifies the illiquidity premium. I also don’t think that’s how we think about it. Sure, there are strategic elements to being at the coalface of the next paradigm shifts. You can definitely draw insights from that, but mostly we think about it super bottom-up.

For every outlier company, there are at least 3 outlier funds. For every outlier company that comes along—every Coinbase—there’s a Ribbit, there’s a USV. There are a dozen funds around Coinbase that return multiples to their fund because of that company. The way we think about it is super, super wide: This founder in particular, why this company, why this GP, why this market?

José

Okay, but are there conditions under which you’d say entry prices got really crazy, or that there are no bottom-up opportunities in venture now—or at least—

Jordan Nel

I don’t think you’ve got examples of that.

José

Yeah.

Jordan Nel

You can look at the entirety of the market and say, “Okay, this is all crazy.” But even in 2021, if you were fishing in Indian life sciences, you probably would have been the only one fishing in Indian life sciences. I think there are always these little pockets of arbitrage that happen, and as LPs and GPs, the job is to find that stuff.

José

Okay. That leads us nicely to the next question: Where does edge come from in venture? You have a nice framework for this that you put together for some of your posts. What are the sources of edge in venture? How do you win as a venture investor?

3. Deconstructing the source-pick-win scheme and identifying real edge

Jordan Nel

I think framing it as “How do you win?” is also a specific framing. Broadly, you’re supposed to source, pick, and win. Everybody knows: You source deals, pick the right ones, win them, get access to them, and then put that into a portfolio that’s convex mathematically.

José

Mhm.

Jordan Nel

I think the last decade of venture has built a system where tons of capital has flowed in and tons of people have been trained in these big firms. They’re sourcing machines; they’re business-development machines. Because a rising tide lifts all boats, you have this dynamic where the hot gets hotter and people are trained to source more and more consensus.

Most of the time, these are elite sources, but the picking element—and maybe they’re elite winners too if they have access—is perhaps a bit lacking. It’s very rare to find—

José

In the big-name—

Jordan Nel

Well, a lot of the more consensus—

José

Guys who are doing multistage stuff.

Jordan Nel

Okay. I think that game is fundamentally different from the game played by most pre-seed funds and most seed funds. How you win is a function of your capital availability. If you’re Andreessen, the way you win is very different from how you win if you’re Haystack, MaC Venture, or any of these other funds that have had exceptional performance at seed.

Your brand and the people you hang around with are very distinct. Andreessen is a very different game—I’m using it as a proxy; it could be any of the big funds.

4. How small managers out-discover the multi-billion dollar funds

José

Yeah. How do you think the small emerging managers beat those funds? From my perspective—and obviously I have the same thesis as you, that they will beat them—it seems harder than ever in some sense, because those funds have crushed it, especially recently. There have been a bunch of exits that have materially improved the numbers on some of those funds, but they also have insane reputations. Having them on the cap table can materially help with hiring and partnerships, and also with sourcing more capital for you down the line.

I mean, their platform teams—it remains to be seen whether that’s super valuable, but it’s going to be more value than you get from a one-person show—

Jordan Nel

Yeah.

José

Or a two-person show. Sometimes. So how do you win?

Jordan Nel

Sometimes. Sometimes. Yeah, sometimes. I think if you start with the heuristic that the big funds will see everything and will be in every multibillion-dollar company—every multibillion-dollar company will have Andreessen, Sequoia, General Catalyst, Insight Partners, or something like that—then you change the question a little bit.

You’re not trying to beat the bigger funds. You’re trying to see the companies before the bigger funds and act as a signal to the bigger funds, so that they eventually follow on from you.

José

Yeah.

Jordan Nel

A lot of the time, the bigger funds are just not looking in the weird places. The GPs are sitting in 20-person investment teams, and they’re not incentivized to go fishing in really strange places to find a $5 million post-money-cap founder in the backwaters of Kabuki Lab[?].

Generally, you have people sitting there with multi-million-dollar funds. They’re incentivized to find and deploy $30 million to $100 million tickets. That’s how they drive their carry. For the little funds, a lot of it is just discovery.

All of these big funds have fund-of-funds programs. They have little pockets from which they seed emerging managers, and they use them as deal flow. I don’t think it’s an either-or, and that’s often the discussion people get wrong. The products are very different to LPs. If you’re looking to take part in that discovery—more fringe, more about finding the signal ecosystem—I think pre-seed funds are where you have to look.

José

Interesting. So, how important is it to be contrarian, then? I guess for the pre-seed funds, it's life or death, right? You have to have some kind of differentiated view or differentiated picking pool that you're looking at.

Jordan Nel

You tell me, man. You were the one that did THORChain when there was nobody, right?

José

Yeah. Yeah, I think the smaller you are, the more important it is to be contrarian, for sure.

Jordan Nel

Interesting.

José

Um—

Jordan Nel

I don't know if I'd agree.

José

Okay.

5. Bridging the gap: Storytelling, storytelling calibrators, and making founders legible

Jordan Nel

Yeah, keep being devil's advocate. I think you have to be able to bridge the non-consensus-to-consensus gap. You can do that by being incredibly capital efficient, like Hummingbird did with Turkish gaming companies back in the day—just super-capital-efficient business models.

I think you can also do it by being a fantastic storyteller. There's a GP we both know and love who is able to take a founder and rebrand the story ever so slightly—

José

Yep.

Jordan Nel

—that it is suddenly a lot more palatable to Conviction, Benchmark, Sequoia, et cetera. I think that ability to make somebody legible to capital is quite an art form that a lot of the pre-seed angels do really well.

José

Mhm.

Jordan Nel

If I'm a smart founder, one of the reasons why I'm not going to target Andreessen and Sequoia and stuff off the bat is because I want to sequence the capital well. I want somebody who's going to be able to come onto my cap table and say, "I'm signal."

José

What if you could? Wouldn't you? If, as a founder, you have access to Sequoia or Andreessen or someone, it seems—

Jordan Nel

Sam Bradberry Taylor—I’d 100% do that.

José

Mhm.

Jordan Nel

But I'm not Bret Taylor, and I think most founders can't, right?

José

Mhm.

But the fact that if you could, you would means there's some kind of—

Jordan Nel

An echelon.

José

Yeah.

Jordan Nel

Yeah, yeah, yeah. Actually, it's interesting. Bridget Mendler—do you know Bridget Mendler?

José

No.

Jordan Nel

She's a Disney star from childhood, then went to get a PhD. She's now the founder of a company called Northwood Space.

José

Northwood—

Jordan Nel

Northwood Space.

José

The— a rocket company.

6. From Bridget Mendler to Nigerian tech rebels

Jordan Nel

Yeah, rocket company. She's a legend—an incredibly intelligent, multidisciplinary talent and an outstanding lady. She did her pre-seed round, and she probably could have raised from all of these big funds. She has the kind of profile that would resonate: an outlier individual, well-known, in a really interesting sector. If she pings you, you're going to pick up the phone.

But she specifically built her cap table with all these pre-seed angels for the early stages. She very quickly graduated into a bigger fund that can demand a higher valuation. I think that staging is super important.

There's another example of a guy that I'm an advisor to. He's from Abuja in Nigeria and could not get a term sheet for 6 months. Nobody would speak to him; nobody would pick up the phone. But clearly an exceptional guy—maybe 1 in 100 in San Francisco and absolutely 1 in Africa.

I introduced him to one of the GPs because I thought, "Okay, this GP would be pre-seed. He would take the bait. He's a risk-on guy, and he would also act as signal within this hard-tech ecosystem in San Francisco." I think that has played out very well. But you have to stage it as a founder if you're not Bret Taylor.

José

Okay, interesting. Generally, the bigger funds can also afford to pay higher valuations for seed because it's a loss leader for them. So, yeah, it's interesting that some founders would choose that—the Bridget example specifically.

I guess your friend, or the guy you're advising from Nigeria, would have had a hard time raising straight from—

Jordan Nel

Yeah, he did have a hard time. He spoke to them all, but it's tough.

José

Yeah. I mean, that's the sense. If you're a big fund, you can just—if you talk to someone, you're probably going to win the deal, right? That's the sense in which you can wait for consensus to form, or for consensus to be clearer, and then win.

Whereas if you're a smaller fund, you have to be there before the consensus is there, when no one's looking at it and you have no competition. That's why I think you have to be a bit more contrarian.

7. Good cop, bad cop, and the dynamic pairing of the meta-thinker with the executor

Jordan Nel

Yeah, but I don't know if it's contrarian or pre-consensus. Maybe that's the term: pre-consensus. I think pre-consensus is different from non-consensus.

José

Okay.

Jordan Nel

It helps to know the flavor profile of the people who will be following capital to you—not the firm, but the individuals. It helps to know their taste, what they like and what they index on.

José

But if it's right, non-consensus ends up as consensus eventually, no?

Jordan Nel

Yep, for sure. But I think you can be right. It can be a long-term—

José

Yeah, it can be that easy. So, pre-consensus is like: if they knew about this, they would be interested in it.

Jordan Nel

Yes.

José

If they knew about this and had it presented to them in such and such a light—

Jordan Nel

It would be interesting to them, yeah.

José

Okay. And maybe that's the broader question: do you think it matters to be contrarian in venture? I don't know if you answered it before.

Jordan Nel

I don't know. I'm not sure if that's the right framing either. If you think about what Corey Levy does as he fellows, would you call that consensus, pre-consensus or contrarian?

José

Yeah, I don't think I know enough about his investment style.

Jordan Nel

The reason I bring it up is that—

8. The Bay Area talent cluster signal vs. picking in disinterested cycles

José

I think his sourcing and his hustling are sort of contrarian somehow.

Jordan Nel

Interesting. I would have said it's total coverage of a really hot, consensus talent pool, but well before everybody else. To some extent, he is the—

José

Yeah, I guess that's—

Jordan Nel

That's definitely true now.

José

Yeah.

Jordan Nel

It's definitely become consensus.

José

Yeah. I'd say Josh Brody is the same. These guys in this mini Thielverse—I think there's an archetype of person that gets a lot of attention in the Bay Area now, and I think—

Jordan Nel

Which is the young wunderkind Thiel Fellow.

José

Yeah.

Jordan Nel

Okay. And what do you think of that, actually? Do you think that's signal?

José

Yeah. I mean, for sure it's signal. Whether it's priced in now or not, I can't tell.

Jordan Nel

Because, for some kinds of companies, the average founder profile is much older, right? Deep tech—which is a lot of what these kids are founding—is about deep-tech companies. In general, the winning founder profile there is older and has a few years of work experience and stuff like that, right?

José

Oh, that's interesting.

Jordan Nel

And so I don't know. Maybe I'm misinterpreting you. Sorry.

José

No, no, go ahead.

Jordan Nel

I think there's deep tech as in frontier, and then there's deep tech as in commercial, selling B2B sort of stuff. For instance, a space company or something selling to the government—these guys are very commercial, typically.

Even if you look at Saronic, Tronomoly, or any of the emergent primes, these are guys who have practiced selling to government, have the networks to sell to government, like Castilian. They know the guys, and they've built very pedigreed backgrounds. But they're commercial guys. They're not one of the deep-tech kids in frontier tech, right?

If you look at frontier BCIs or frontier, almost the Neo Labs, like Merkle kids, this is very young—

José

Yeah.

Jordan Nel

—at the cutting edge, at the coalface of what is happening. I think that is not a commercial-first business.

José

Yeah.

Jordan Nel

That is a product-first business.

José

Okay, that's fair. You also mentioned that, to some extent, the edge that you need to have in venture changes based on the market cycle, right? In a bull cycle, money isn't worth that much. I think your quote is, "When money's worth little, it's easier to get it from LPs and tougher to sell it to founders. Here, GPs who win will win. When money's worth a lot, it's tougher to raise, but it's easier to sell it, and the GPs who pick will win," right?

So, in a bull market, it's a winner's market, and in a bear market, it's a picker's market. Isn't that bad for emerging managers right now? We're in a bull market.

Jordan Nel

Yeah, it's always funny hearing your stuff read back to you, man. I tend to think that is true in Bay Area AI. It's what is hot, right? Bay Area AI—frontier AI—is super hot. So there, yeah, you're not trying to pick super well; you're trying to win.

José

Yeah, because it's obvious.

Jordan Nel

Because it's obvious, yeah. And the talent clusters so quickly, the markups happen so quickly, the big funds come in and more talent joins. It's such a virtuous flywheel.

José

And are you interested in who would have access to that?

Jordan Nel

If they're able to win very early, yeah, sure, of course.

José

Yeah.

Jordan Nel

But I think you have to make the valuations make sense, and that's very hard for most people to do. If Sequoia, Conviction, and Benchmark are trying to bid you up, it's very hard to compete. I think that if you can find a way to compete, yeah.

José

That's very interesting.

Jordan Nel

But most funds can't find a way to compete, so they probably shouldn't play. I think there are also subsets of the market that are a lot less hot. Look at life science right now. Life science is absolutely the biggest market, which is why so many institutional LPs were interested in giving money to Dimension. In some sense, they're the only game in town.

José

What is Dimension?

Jordan Nel

Zach, Nan, and Adam spun out of Lux 7 years ago. It's a Series A/B, multistage biotech fund. They do tech bio and stuff.

José

Okay.

Jordan Nel

They're super-smart guys, and they're some of the few who had the credible, proven ability to raise the money.

José

Okay, to deploy this at—

Jordan Nel

Such a disinterested cycle time.

José

Yeah. Let's get to the good stuff: picking GPs.

Jordan Nel

Mm-hmm.

José

So this is really hard, I think. We've been doing it for the last 7 months, and I don't know yet that we have a good model, but we've definitely thought about it a lot. You've been doing it for the last 4 years, so I'm really curious what your take is.

9. How Nomads evaluates the decisional mechanics of a GP

It feels like there are really good models for picking founders, right? People kind of know what they look like. Especially nowadays, it's become popular: the spiky, neurodivergent, very driven archetype—very smart.

Jordan Nel

Mm-hmm.

José

Do you think the GP archetype is the same?

Jordan Nel

Mm-hmm.

José

Because that's how we initially approached it, and we don't really think so anymore.

Jordan Nel

Funny. Yeah, I think we had a similar learning curve.

José

Yeah.

Jordan Nel

I think you can try to extrapolate that archetype into GPs, and maybe you'll have some success, but I think it's actually hard to have a GP archetype at all. We gave up trying to come up with a precise one, and it's interesting. With a founder, you can kind of say to them, “Hey guys, you've got to read them, get in the room, understand what they're doing, and that's your assessment.”

With the GP, you can just ask, “Why did you do your last 5 companies?” The more that you ask why, the more granular they get. Sometimes they bump up against a gut rationale, sometimes it becomes a very structured thesis, and sometimes they begin to tell you why they do what they do.

You can get a sense of how the person makes decisions. We look at GPs now not in a profile-centric way, but in terms of how they make decisions and who they hang around with—who they spend time with. If we can get conviction on either of those, this is very often a founder-centric way of seeing the world.

You look over their shoulder, see who they're hanging around with, and do the references. You have to know them, and you have to know everybody in the ecosystem around them to get that read accurately. You can do this if you've spent time with founders.

José

What's this one? What is it?

Jordan Nel

How they make decisions and who they hang around with. I think most LPs are fairly practiced at understanding how they make decisions. Most of the LPs who are part of the big funds, like the guys who run Sequoia's program or Andreessen's program, are generally indexing this. They have a good read on the general ecosystem, so they can look at your portfolio quickly and get a flavor for who you are.

José

Okay. So, how you make decisions and who you hang around with. On that, I guess there's a specific archetype I can think of in a few people we've spoken to where how they make decisions is sort of unclear. You bump up against gut instinct to some extent, and just pure taste. They're social and affable—

Jordan Nel

Like great BD guys.

José

Yeah, great BD guys. That's a profile that you don't really see as much in a founder. They're not these spiky founders; they're a bunch of people themselves.

Jordan Nel

I think we were at risk of mid-curving it for a while, on articulation and on whether the guy could say his thesis and rationale in a really hyper-articulate, explicit way. We indexed on that for a while, and I think it was a mistake.

10. Avoiding the mid-curve trap of over-indexing on explicit thesis articulation

Sometimes, if somebody says, “This is the best founder I've met this year,” that's a ton of signal, and you just back up the truck. But knowing when it's signal and when it isn't is hard. That generally comes down to how they've calibrated their taste in people over the long term.

Have they seen greatness before? How close are they to it? How do they understand how to parse signal from noise and recognize what that greatness is?

José

That's a big one.

Jordan Nel

If they say, “It's just the best founder I've met this year,” you ask, “Okay, well, who else did you meet this year?”

José

“Who else did you meet this year?” is an interesting question. I hadn't considered that.

You guys are still very founder-centric, and that's one of the things I'm interested in: how much do you care that the GPs you invest in are really founder-centric?

Jordan Nel

Oh yeah, this is tough.

José

Some of them—I know you guys famously invested in Michael from Compound, who's obviously an amazing guy.

Jordan Nel

Yeah.

José

But he's very thesis-driven, right? He writes these long, really articulate theses on a market, and then he's looking for those companies. How do you think about that, and how much do you care?

11. Mapping the research ecosystems: Spotting early talent in tech-bio and frontier tech

Jordan Nel

If you think about who they hang out with and how they make decisions, Mike is very explicit about how he makes decisions. Many LPs underwriting him will look at this. You can backdate it: you can read the Runway ML stuff, you can read the Wayve thesis, all of which he did very early.

You can understand that this guy is trying to time inflection points, and he's doing so in a very sophisticated way. He's very early to these new domains. He understands how the technology disseminates across research groups, and he understands what adoption looks like.

But the thing people miss with Mike is that who he's hanging around with is an incredible group. He's got a very, very good nose for who to listen to, both on the researchers' side and on the other VCs' side. He's got a very good calibration of what talent looks like in a particular field.

If 100 groups want to do OpenAI for bio, or foundation models in life science, very few can. Going back to Dimension, Dimension and Mike actually did a company together called Akira. I think this is one of the best proxies for the best people currently working on that problem.

Whether or not they will be successful, I don't know. But the fact that Mike was able to spot them, see them, and say, “Of all the groups looking at OpenAI for bio or foundation models for life science, these are the guys”—that's because of benchmarking the ecosystem for years.

José

Yeah, that's really interesting, because the levels thing is something I think about. People are generally like, “This person is amazing,” or whatever, and there's no—

Jordan Nel

This is one animal.

José

Yeah. This person is amazing, and there's no sense of the levels. Even when I think of anything I've been remotely good at—even jiu-jitsu, right? I've competed and done well at an international level, and there are maybe 3 levels above me.

The highest level will make me look like someone who's never trained.

Jordan Nel

Like I would make you look like someone who's never trained.

José

You go against Andre Galvao or Mickey Galvao Galvao.

Jordan Nel

Yeah, yeah.

José

Jiu-jitsu? What?

Jordan Nel

They'll make me look like I've never trained before, right?

José

And I think the levels thing is really interesting because when you're good at something, you can see all the levels below how good you are, and maybe you can see 1 or 2 levels above. But once it starts getting more than that, I don't think you can really tell the difference. That's why it's always really important that someone has been good at something.

Mhm.

Jordan Nel

And ideally something where it's not grades-based, or a path that has very clear steps to it.

José

And you're saying this means that VCs have to have built great companies, because the inference can be that VCs have to have built great companies to be able to spot founders.

Jordan Nel

I don't think they have to build great companies, but I think they have to have been great at something. And I'm not sure—and again, there's this archetype of a person that hasn't really...

José

Really?

Jordan Nel

But in general, I do think it's hard to spot obsession and talent if you haven't either seen a lot of it, been there, or been at some level yourself.

12. Dissecting intensity, spotting obsession, and separating LARPs

José

I think for VCs, it's more of a calibration-of-benchmarks game than it is an “I have to do it myself” game. I think there's this really great podcast where you listen to Shawn Maguire talking about math gradations.

Jordan Nel

Yeah, it's the same point. He's like, “Okay, there are various levels, and I can see some of them.” But I think that this doesn't really translate to a generic picking of founders at pre-seed. Most of the time, you're not looking for very specific businesses that you're trying to pattern-match to.

José

So you're more pattern-matching the person, right? Because when I think about different things I've done—poker, jiu-jitsu, investing—the people who are really good have some things in common between them. There are some commonalities.

Jordan Nel

At poker?

José

Poker, jiu-jitsu, investing. There's a level of intensity and certain things that are common between them. There are also certain things that are common among LARPs, right? There are people who can act really, really well, and if you don't know what you're talking about, you'll invest in them. A lot of that happened in crypto in 2020 and 2021, where really good investors came in from the outside and made bets on what they thought a good founder looked like. It turned out to be terrible. There are many examples of companies that got a bunch of capital pumped into them, and that's always my worry, I guess: that you end up making that mistake if you don't know what great looks like in your domain.

Jordan Nel

Yeah, I don't know. I think that in-your-domain thing is quite important. Going back to that whole discussion we had around the guys from SpaceX and Anduril, they look very different and resonate with a different VC archetype than the Bay Area kids.

José

Mhm.

13. The structural resonance between specific GP types and outlier founders

Jordan Nel

I think the resonance of GP-founder really matters. We both know Vinod, a good guy. He's had this quip for years: if you look at Dagny O'Leary—Dagny O'Leary, a scrappy immigrant guy—you look at his founders, you look at David Veliz, the scrappy immigrant guys.

José

So true.

Jordan Nel

You go look at Mike Moritz, a super-erudite journalist. You look at the Collison brothers, who are super-erudite, more polymathic types. I think Jim Goetz is a very bro-y guy, with people like Jan Koum of WhatsApp—very bro-y guys.

José

Mhm.

Jordan Nel

I think the vibe fit between GP archetype and founder matters more than the ability that the GP has in a particular domain that the founder will then be executing in.

José

Interesting. So you think you invest in people who look like you to some extent?

Jordan Nel

I think you attract people who look like you. I don't know if you necessarily pick them. And then they also have to be—

José

Yeah, that makes sense, actually. It makes sense to me, too, with the people I pick, I guess.

Jordan Nel

And I think also, to your point around whether you can judge that talent, you don't necessarily have to judge it. You can ask people who can judge that talent. If I'm coming into jiu-jitsu, I'll ask somebody who's really good at jiu-jitsu to calibrate you.

José

Mhm.

Jordan Nel

I can't calibrate you, but somebody else can.

José

Mhm.

Jordan Nel

I think you have that perk as a VC, as an LP, and as a GP: you can network-calibrate around something, even if you have someone talk to you or—

José

Yeah, you have to have a guide.

Jordan Nel

Within each vertical?

José

Yeah.

Jordan Nel

So when we went into India or LatAm or something, the first couple of things you do are just try to find a guide. Try to find people who are really smart, really credible—provably credible people. Maybe they're talented themselves, but they're also just people who have a very structured, simple way of seeing the world, and they can help you navigate that.

José

For sure. That makes sense. But if you meet a biotech founder or a biotech GP, will you have someone who's going to judge how good they are at bio—an industry expert, or—

Jordan Nel

I think saying “industry expert” probably—

José

Expert?

Jordan Nel

Probably saying “domain expert” is like saying—I think the inference would be that I pick some PhD guy.

José

Yeah.

Jordan Nel

It's not what I'm saying. I'm saying I want to call up the Dimension guys, or I'll call up Demis, or there's a couple of guys who we've worked with in the past who have varying viewpoints. One of them is a very big, multi-asset-platform tech-bio guy. Another guy is like, “No way. He totally can't do that. It doesn't work. You actually just have to put stuff through the clinic.”

José

Okay.

Jordan Nel

They'll have varying viewpoints, and I think they're both—

José

You'll ask them about the idea.

Jordan Nel

Ask them both about—not necessarily the idea, but either the founder or the GP. I'll go and try to get an ecosystem read on that.

José

Cool. Yeah, that makes sense. The PhD thing can work really poorly.

Jordan Nel

I think you can end up listening to the wrong people.

José

Yeah.

Jordan Nel

Yeah, and you can over-index on expertise.

José

Yes, exactly. Expertise in these fields is so narrow.

Jordan Nel

Yeah.

José

And they're often very opinionated.

Jordan Nel

Yeah. And so—

José

Yeah, yeah.

Jordan Nel

Again, everyone is sort of generalizing from a small sample size, but in crypto, if you'd hired a cryptographer or something, you would have missed the entire thing—you would have missed most of it.

14. The art of referencing general partners and mitigating competitive biases

José

It's funny, man. I think founders are especially prone to this. If you're really good, you can become somewhat competitive. Not intentionally, but I don't think you see people as threats; you're just like, “He's not as good as me.” You have a bit of a chip on your shoulder: “I'm the best.”

If I ask a founder friend who's really good—I was just talking about an Indian life-science guy; I'm thinking of somebody specific—why would you pick this founder? He'll be like, “He's not as good as me. Why would I put money in his company—”

Jordan Nel

And not my own.

José

Yeah. And I'm like, that's not helpful for me at all. So I think you also have to—referencing is a bit of an art as well.

Jordan Nel

Yeah, it is. How do these people generally reference? Do they reference well?

José

The GPs?

Jordan Nel

Yeah, because founders can be—

José

Polarized, right?

Jordan Nel

It's a good question. How do GPs reference? Are people saying, “Yeah, this person's great,” or—

That's a very good question. So maybe I'll give a story answer. There were 2 guys who ultimately ended up joining a fund together. One of them was referenced as incredible. Everybody loves him. This guy is everybody's best friend. He knows all the founders. He's super, super early. If you meet the guy, that's his vibe. He's the king of BD. To this day, of the 5,000-plus GPs that I've met, he's the most charismatic, bro.

José

You met 5,000 GPs?

Jordan Nel

Yeah, over the last 4 years. He's the most charismatic.

José

I'm very curious who this is.

Jordan Nel

His counterpart is a very uncharismatic guy.

José

I say he's charismatic, actually, in his own way.

Jordan Nel

No, yeah.

José

I think so.

Jordan Nel

I don't—I wouldn't say it's charisma. Maybe he's like—

José

He's the thinking persona.

Jordan Nel

Yeah, he's the aura. Yeah, yeah, yeah. But you put him in a room for 5 minutes, and I don't know if he's—

José

Yeah, for sure. He's a bit spiky. Yeah, yeah. I get what you mean.

Jordan Nel

Yeah. And I think his references are very different. Everyone's like, “This guy's super aggressive. He's super transactional.” To some extent, you actually want that. To some extent, you want this—I don't know if I want to share a deal with him because he's probably going to move on it.

José

Okay, interesting.

Jordan Nel

That combo is very unique. This is a bit of a tangent, but I actually think that combo works really well for most pairings of VCs. You have one guy who’s the face, the vibes guy—very good cop, bad cop. Good cop, bad cop. You have one guy who’s—I think you actually described this combo when we were texting a while back as the executor and then the lazy meta thing.

José

Yeah, yeah.

Jordan Nel

And I still think this is one of the best descriptions I’ve heard. Because you need somebody to set the rails who’s a commercial beast, and then you need someone who’s everybody’s best friend.

José

Yeah. That’s really cool. That’s interesting. I have a few directions that I want to take this. Since we’re on the GPs, how would you describe yourself if you were looking at yourself as a GP for a fund you wanted to invest in? Maybe in the founder lens that you like to use, how would you look at yourself?

Jordan Nel

No, I don’t think the founder lens works, man. I think—

José

That’s the GP lens.

Jordan Nel

GP lens, yeah. GP lens. I don’t know, man. I don’t have a sob story. I don’t have a crazy, sad background. I don’t have a chip on my shoulder, nothing. I think clock speed, sure, but the rest, I think probably I’m the face, the pretty vibes guy—the finger guns—and then probably my partner is the commercially aggressive bad cop, like super intense.

José

Interesting.

Jordan Nel

Brains, meta-thinker.

José

So he’s aggressive—he’s aggressive on—

Jordan Nel

He’s aggressive, yeah, yeah.

José

Okay, cool.

Jordan Nel

But I think he’s very nice as well.

José

No, no, he’s a good guy.

Jordan Nel

Okay. I think it’s also—I mean, these things are tropes, man.

José

Yeah, yeah, for sure.

Jordan Nel

It’s very fluid. You change it all up. But I think it’s—

José

Yeah, and ruthlessness is unpredictable.

Jordan Nel

Yeah, I think it’s easy to also box people in. When you spend time with people for a longer time period, you just start to understand, “Okay, actually, this person is not what I originally had the impression of them.”

José

Yeah, this stuff’s really hard. How do you deal with the fact that the edges in venture just aren’t really durable, right? Or do you think about it when you back someone? People have an edge in a certain space of time. They’re looking in the right place, they’re sourcing from the right place, or they’re in the right industry. They were there before.

Jordan Nel

They’re in the right place at the right time.

José

With venture, you definitely have to reinvent yourself.

Jordan Nel

Yeah.

15. Why venture edge requires constantly reinventing yourself

José

I think it’s impossible to keep winning if you don’t reinvent yourself almost constantly. So how do you think about that? Are you trying to back people that you think will succeed forever, or are you doing it at a point in time?

Jordan Nel

No, I think it’s a point-in-time thing, and it’s behooving on the GP that they adapt.

José

Yeah.

Jordan Nel

I think it’s behooving—I think “behooving” is a word. It’s behooving on the GP that they adapt.

José

Mhm.

Jordan Nel

The guys that I think have done really well include Boris at Version One, if you know him. Boris Wertz.

José

Yeah.

Jordan Nel

He—

José

I saw your post.

Jordan Nel

Yeah, he was early to SaaS in Canada for a while, then he was doing marketplaces for a while, then he moved to crypto, then he moved to India, then deep tech. It’s a very fluid adaptation, and I think he has a very sophisticated way of entering these markets as well. That goes back a little bit to the whole “finding a guide” comment.

I think it’s easy for people to sit and try to find a market from a top-down perspective, but I think Boris does it bottoms-up really well, just being led by the right people. Going back to who you hang around, I think he has a very good nose for who to listen to when he goes into a new market.

I think even Micky Malka, doing the whole riff on the “fintech is dead” thing—Micky backed that African guy I mentioned, the Abuja guy. This guy’s building drones in Africa. It’s the least fintech thing you could possibly think of. I think you’ve got to be pretty fluid to be able to locate the edge.

For some, that’s different. Going back to cost of capital, I think if you have the ability to raise a ton, you can just raise a ton. Then you have an ops platform, you’ve got multi-strategy, multi-asset. You maybe have different funds per vertical. I think your edge is different, yeah. Your edge is not picking bets.

José

Makes sense. Yeah, that’s pretty much what I figured. On picking GPs, actually, I have another question. It’s a cultural thing. When you’re looking around the world, right?

Jordan Nel

Oh, yeah. Yeah, yeah.

José

It’s a really interesting one that we’ve been faced with, because when you speak to an SF GP, even a European GP now, they can talk the talk. They know the talking points, and it sounds really good. They know to think big and stuff like this.

But let’s say a 21-year-old SF kid who grew up in SF is going to be very different from a 21-year-old Indian kid in terms of the level of maturity of how they speak. But that doesn’t necessarily reflect on their talent. In fact, it often doesn’t. So how do you think about that calibration? How do you get—

Jordan Nel

It was tough, man. When we went into Brazil, we tried to take the same commercial intensity. You want to see a bit of aggression sometimes, but people are so friendly in Brazil. They’re so warm and they just love you, and it makes it very hard to say, “Okay, you can’t pattern-match the same signals.”

Fortunately, with GPs—unlike with founders—you can just look at what they’ve done.

José

Yeah.

Jordan Nel

And that’s a super-predictive thing.

José

So how did they negotiate with founders on something? Would you back someone who had their first fund and hadn’t done much investing before?

Jordan Nel

We absolutely would, and we have, but they have to be angel investors.

José

Okay.

Jordan Nel

Prior. I can’t back somebody that has never done anything, you know? If you’ve never written a check before, I have no data points to move on.

16. The shift in price discipline from high ownership demands to unique structuring edge

José

Mhm. Interesting. On the picking GPs question, I have another question. How important is price discipline? People being really worried about what rounds to invest in and what to pay for rounds?

Jordan Nel

This is an issue that—yeah, I think we learned it too. This was a learning curve for us. I think in the beginning we were fairly undisciplined with it. Then I think we moved to becoming overly disciplined, so the pendulum swung too much.

We indexed very hard on GPs who were very aggressive—high ownership, low valuations, et cetera. I think we’ve calibrated the other way recently. There have been a lot of times where people can move in on incredibly high-priced rounds, but maybe you can structure the deal in such a way that you get slightly better terms than everybody else at the table. It’s a clearly good deal, and you got the best deal of everybody at the table.

José

Yeah.

Jordan Nel

That’s a great opportunity. I look at that and I’m like, I actually admire that. It’s a good muscle. It’s a well-trained muscle. I think you can generate incredible returns that way. What matters to me is that you got the best terms at the table, more than the absolute value of the thing.

José

So they generated some kind of advisory and stuff on top, or—

Jordan Nel

Could be advisory. Could also just be that you came in at a discount. You wrote a SAFE before anybody else priced a round. You moved a month earlier. Something like that.

José

Mhm.

Jordan Nel

It could be that the founders liked you more. But it’s more indicative of the mentality of the GP than it is purely the returns. I think the returns follow the mentality of the GP.

As for absolute value, I think we’re still pretty absolute-value-bent. We look in a lot of fringe places, and there you necessarily get cheap stuff.

José

17. Hunting for investment signals in the world's most obscure markets

Yeah.

The great fortunes have all been made in chaos. Rockefeller, Carnegie, Vanderbilt: railroad-scale production. The rubber barons made money hand over fist, boot over neck—anything to capitalize on the regime shift. The Medici financed emerging powers. The Welsers bet on conquistadors. Trump rode the wild rise of New York real estate. Slim and Dangote fertilized their emerging markets.

Most of the Fortune 500 didn’t squirrel their way to wealth over the course of a prudent and stuffy lifetime. I really like that.

Jordan Nel

Yeah, for sure.

José

I’d add crypto to this too, by the way.

Jordan Nel

Yeah, for sure.

José

What is the market now that you think is the equivalent? What are the places—where do you think the smartest Trumps or the Medicis are looking right now?

Jordan Nel

Well, forward-looking—

José

Yeah, forward-looking. Or just not right now. Where would you look to find those kinds of opportunities? Where do you think the smartest Trumps or the Medicis are looking right now?

Jordan Nel

I think it’s so hard to say forward-looking, right? If you go to India and speak about life science...

Like, you’re one of 2 people who’s going to write checks in Indian life sciences. You go to Brazil and talk pre-seed. There are so few VCs actually writing pre-seed checks in Brazil. It sounds crazy, but it’s not. China was super capital-starved a year back. I think if you’re global—

José

It is, I think.

Jordan Nel

It still is.

José

Yeah.

Jordan Nel

If you’re global, you can really act like you can go to all these places—

José

Mhm.

Jordan Nel

—as long as you keep the bar at the global maximum—

José

Yeah.

Jordan Nel

—and you don’t try to get cute on trend-level stuff. You just—

José

Yeah.

Jordan Nel

Global maximum stuff is still—

José

Global maximum stuff. But, like, you have to have SF benchmarks for that, both for GPs and founders.

Jordan Nel

Yeah. It’s interesting. I don’t know if that probably answers your question about what’s forward-looking.

José

I think China is—would you put China after India in there?

Jordan Nel

I mean, you’re asking the barber if you need a haircut. I’d 100% put China there.

José

Yeah, I’d put China there. I think India is interesting too, but, yeah. And Africa—you guys have done some stuff in too, both on the—

Jordan Nel

Yeah. Yeah, one company—

José

Two ones.

Jordan Nel

Yeah.

José

Okay.

Jordan Nel

This was back at Nomads.

José

Yeah, sorry. Yeah, at Nomads.

Jordan Nel

Yeah.

José

And how is that? How’s that market kind of—

Jordan Nel

How’s Africa?

José

Yeah.

Jordan Nel

It’s tough. How’s Africa?

José

How’s Africa and India?

Jordan Nel

How’s Africa and—

José

And you joke, and I get a guy—he’s a friend of mine who lives in Lesotho—and I ask him, “How’s Lesotho?” He’s like, “Bro, I don’t know. How’s Cape Town?”

Jordan Nel

Okay. Yeah.

José

It’s such a random question.

Jordan Nel

Yeah.

José

I mean, how’s Africa?

Jordan Nel

I think it’s really hard to be non-consensus in Africa. If you’re in Africa, you kind of have 2 choices. One, you either have to be in incredibly capital-efficient businesses, or you have to be prepared for the fact that there’s not a ton of downstream capital available. A lot of business selection matters more than just pure-play founder selection.

José

Mhm.

Jordan Nel

But conversely, if you’re a signal to downstream funds, play the geo-arb thing really well in Africa. I think there aren’t a lot of local investors who have the calibration that guys do elsewhere, and they’ll have, unfortunately, a very heavy “I look for investment banking backgrounds. I look for MBAs. I look for this sort of pedigree” suite of criteria. Those guys get funded, whereas the Thiel Fellow doesn’t get that. They don’t get that.

José

Yeah, I heard—I was speaking to a fund manager recently. He did an energy utility company out of Africa.

Jordan Nel

Is this the same fund manager that’s doing an LBO now?

José

I think it might be. Yeah.

Jordan Nel

Yeah, it’s a great company, actually.

José

Yeah, apparently it’s an insane company.

Jordan Nel

Yeah, that is—it’s sort of one that I ran into.

José

Yeah, yeah. I don’t remember the name of it now.

Jordan Nel

Yeah.

José

But, yeah, it seems like there are some interesting businesses, but they probably look—

Jordan Nel

You’ve got to cherry-pick a lot.

José

Yeah.

Jordan Nel

Yeah, I actually, maybe controversially, think a lot of the Tier 1s—and the really good Tier 1s—have actually done a really good job in Africa. They haven’t been so selective, but they’ve been in really good businesses, like Stitch or Wave or something like that.

José

Yeah.

Jordan Nel

I think the cherry-picking has been good, and that’s one of the harder parts for local VCs. The US guys can come and pick the best deals and command the best terms, and founders just have to take it.

José

Yeah. And concentration—I think 2 more questions on investment, then we’ll move on to some different stuff. Concentration is really important to you, as it is to us too—although maybe I’m putting words in your mouth. Is concentration really important to you? Is it a rule that every fund has to have a certain number of positions? I know Hummingbird takes a pretty extreme approach to this—it’s 10 to 12 positions or something per fund. One of the funds I like the most in our portfolio does this too. I’m curious how you think about that.

Jordan Nel

I think concentration is downstream of convexity. Maybe that sounds like you’re mid-curving it, but I think you can also have a very diversified and very convex portfolio, right?

José

Yeah.

18. Convexity, concentration rules, and strict asset selectivity

Jordan Nel

It just matters what your strategy is and how you’re able to price these companies. Can you move them out to money that you think you can? Can you do so without paying a ton? There are guys who can write 40 companies, 40 checks at $2 million post. Those are basically free call options. I think that’s such a rare fund that can do that.

If you can sort of do it, that’s way more convex, and you can avoid adverse selection. A good example is Silicon Valley Angel. They pay up a fair bit, but they’re still really early to all these companies. Even though you pay up, it’s very diversified. It’s a convex portfolio, but I don’t know any other fund that actually has Silicon Valley angel-type networks.

José

Yeah. Unique to them. I think the other thing about concentration is it’s sort of correlated to other good qualities, like conviction, right? And then just, like—

Jordan Nel

Yes.

José

And the best founders often want to work with that sort of GP, right?

Jordan Nel

Exactly.

José

Yeah.

Jordan Nel

Yeah. Conviction, and also just being early enough that you can put in a big check. I think all these things are important signals to the conviction. It’s almost a symptom of these other things that are good.

José

I think if you think about the people who you want to work with, they’re generally very selective. They’re generally very picky about their taste. They’re very specific, you know? And that sort of person is generally more concentrated.

Yeah, that’s true. And on your investment process, how do you come to a decision? I remember we spoke about this briefly. I think I’m more of a gut or instinct person. I kind of feel it, and then I’ll go and try to disprove it. Sometimes I do. I think you are more process-driven, right? Or is that maybe the wrong—

Jordan Nel

No, I think I’m more like you, actually.

José

Okay.

Jordan Nel

I think my partner is more structured. He’s very structured. I’m a lot more intuitive, like, “Oh, I just think this is interesting. Let me go spend time here.”

José

Yeah.

Jordan Nel

Fortunately, he counterbalances me with a lot of process-centric, granular, rational thinking. It’s so substantiated that when you get to a decision, it’s like, “Man, that’s the right decision.”

José

Yeah, both sides.

Jordan Nel

Yeah, but he also doesn’t really make wrong decisions. He’s just generally right on the stuff.

José

Okay.

Jordan Nel

I’m getting there, to be good enough. He takes it from “good enough” to “this is one of the 3.”

José

Okay. So you’ll pick, and then he’ll filter from there? You’ll get something—

Jordan Nel

Generally, that’s how it works. I get excited probably a lot more than he does. I get excited 6 to 8 times a year. He’s probably at 3.

19. The cutting process: Meritocratic arguments, structural hypotheses, and surface-level traps

José

Okay. And then how many do you invest, would you say, out of the 6 to 8 times?

Jordan Nel

Probably 1 more than he is and 2 less than I am.

José

Okay. So he cuts, like, 2—a third of your—

Jordan Nel

Typically, yeah. Typically.

José

Interesting. Yeah, that’s cool. We have a similar setup, actually.

Jordan Nel

Is it?

José

Yeah. We were just talking about your process, and I think you mentioned that you get excited earlier—you’re more instinctive—and then your partner is the one who narrows it down and makes sure that you—

Jordan Nel

No, I don’t. It’s like—yeah, I can’t remember how much we spoke off camera now.

José

Yeah. And what does the narrowing down look like? Is it a very structured process? What is the structure?

Jordan Nel

No, I don’t. I think that cutting process is super meritocratic. It’s “best argument wins.”

José

Okay.

Jordan Nel

Generally, he has better arguments than me. So generally, I’m just like, “Yeah, the vibes,” and he’s like, “Yeah, okay, but substantiate that.”

José

And how does he substantiate his positions? Is there an example that you could give? Obviously, you don’t have to name the company, but it’d be cool to—

Jordan Nel

Yeah.

José

—or the GP, rather.

Jordan Nel

I think oftentimes you build little hypotheses that you test, right? Say there’s a team we really liked, and they were in a very appealing sector, with very good entry valuations for their companies. I was cutting at this time, and he was very optimistic. I thought that the GP didn’t really understand what they were investing in.

And I thought they were filibustering a little bit—speaking around what they were actually talking about. They didn't really know what they were talking about at an underlying company level. Even if you have a good founder lens, you have to understand the companies.

José

So, it is important that they understand the companies very well.

Jordan Nel

Sure. You have to. I think if you're a good investor, you have to know at least the basics. You don't have to know—I can't tell you, “Aave is structured this way. This is how they improve yield,” and whatever. That's a very technical process that I can't explain, but you need to know, “This is how they make money.” He was struggling a little bit with that.

José

What about the investors that just know that something is going to be big? Narrative spotters or something along these lines who don't necessarily have the left curve?

Jordan Nel

An interesting example of this historically is Fred Wilson, right? Everybody was telling Twitter that they had to monetize in a certain way—advertising and stuff—and Fred was like, “Don't monetize.” Ultimately, his view was just, “If this gets big, then you'll figure out how to make money.”

José

Yeah.

Jordan Nel

I think that's a lot rarer than the stories make it sound. Most of the time, people know. Most of the time, founders know. In 4 years, I haven't found an instance where a GP doesn't have a good answer to this and is still a really good GP. Most of the time, not having an answer to it is just lazy thinking.

José

Interesting. I think it would have been hard to get your head around Bitcoin, right? A GP who invested in Bitcoin would have been—

Jordan Nel

Did you see the Ribbit memo on tokens?

José

The original Bitcoin memo?

Jordan Nel

No, no—the Ribbit memo on tokens.

José

They wrote a bit of a memo on Bitcoin in 2012.

Jordan Nel

Oh, no, I didn't read that.

José

If you go read it, this is 2012 Bitcoin. It's early. It's super early. I think it actually returned their fund 50x, depending on when they sold it. It's a really structured, rational thesis, and it's a really clever rationale. You can look at it and maybe people moved on Bitcoin on a hunch, but if you're Micky Malka, you probably didn't move on Bitcoin on a hunch.

Yes, okay. That makes sense. It's interesting, because our biggest mistakes of omission, I think, were the ones where we worried too much about how they would make money and ended up sort of mis-calling it to some extent.

Jordan Nel

Interesting.

20. Why George Soros makes a far better venture proxy than Warren Buffett

José

But it's tough. Crypto's a different market, you know? Sometimes you can feel like you made the right decision and still—

Jordan Nel

I think it also depends on the business model, right? What you're describing is a very nascent, murky space. The business model isn't super figured out for most of the space.

José

Yeah, yeah, yeah.

Jordan Nel

I'd say maybe frontier AI right now is a little bit the same.

José

Yes.

Jordan Nel

But most businesses aren't like that.

José

Mhm.

Jordan Nel

And so I think for most businesses, you should know.

José

Yeah, that's fair. Is there anything else on process that you want to talk about? Something you guys do differently or that you've learned over the years?

Jordan Nel

I think we just debate a ton of them, all the time—constant WhatsApp back-and-forth. I think that's super additive. Rather than sitting down for an investment committee meeting on a regular day where you have a prepared memo, you're just constantly debating stuff.

José

Yeah.

Jordan Nel

I think that very lively, fluent dynamic is a lot more conducive to understanding how each other thinks. I understand how he thinks, he understands how I think. You know where to move, what the other person is asking, what you're asking, and you understand the implication behind the questions. I think that's easier than having a very structured process.

José

Mhm.

Jordan Nel

To a degree, I don't want a process where we have 3 meetings, then I write a memo, then I do this, and then we—

José

Yeah.

Jordan Nel

—send the decision.

José

Okay, makes sense. And we chatted a bit about your personal side, with you talking about some of your background and stuff. You don't have a big sob story or anything like that. I'm curious: what's the thing you're most proud of in your life that isn't investment-related?

Jordan Nel

Oh, that's marrying my wife.

José

Okay.

Jordan Nel

For sure, man. It's marrying my wife. I mean, I can't give you another answer. She's the better half.

José

How did you meet?

Jordan Nel

We met? Um—

José

Or when did you get married, actually?

Jordan Nel

About 2 years ago. No—actually, November was my wedding. We dated for about a year. I proposed after about 6 months, and then we got married after that.

José

Nice.

Jordan Nel

High conviction and that stuff.

José

Yeah, of course. You move, bro.

Jordan Nel

All in. You just go.

José

That's nuts.

Jordan Nel

Yeah. You?

José

Well, the thing I'm proudest of outside of—probably the European.

Jordan Nel

All right, yeah. That's actually super worth it, bro. I aspire to that.

José

Hopefully my girlfriend doesn't listen to this. Definitely my girlfriend, too.

Jordan Nel

Did you ever think about CGI or any of the other comps?

José

I got invited once to do something at it, but it's just really hard training here in Portugal. Doing the camps and stuff—it's not easy.

Jordan Nel

That's a good answer, though. I like that. And you started investing—I was reading your early blogs.

José

Oh, no, please don't.

Jordan Nel

It's funny, because when I started investing, I had the same thing. I was like, Buffett—

José

Yeah, Munger.

Jordan Nel

Munger, Seth Klarman—there's a subreddit—

José

r/securityanalysis.

Jordan Nel

Yeah, yeah.

José

Oh, man, I devoured that stuff.

Jordan Nel

That's right.

José

You could read every investor letter. I think it's actually better training than reading Margin of Safety or—

Jordan Nel

Yeah.

José

One Up On Wall Street or something.

Jordan Nel

But you were looking at South African value stocks. And you had a little fund, right? You put it together with your own money?

José

I had a fund.

Jordan Nel

And how did it go? What did you learn? How did you get to venture from that?

21. From South African public equities to joining the Hummingbird ecosystem

José

What I learned—I think if you're the only person looking at something, you can find really good prices. This is probably informing venture. There was a lot of emerging-market equity that was super underbid at the time. There were several bets that, in hindsight, were a lot of beta and luck, but there were several bets that did 5x or 6x in the public markets over the span of about 2 years. That got a lot of attention from local public investors, and that's what spiraled the whole thing into an actual little fund.

Jordan Nel

Then, yeah, I was writing some pieces. I wrote one on Tencent, and I think the Hummingbird guys reached out. At the time, they had just divested a bunch of Kraken stake, or they were setting up Nomad, and they were thinking about doing public markets. They read my stuff and wanted to be an LP, and I reversed and said, “Can I join you guys instead?” They were like, “Yeah, come on in.”

José

Yeah, that’s dope. So you hadn’t done any venture before that?

Jordan Nel

Never. No, I think—

José

Isn’t value investing a really bad way of thinking about venture?

Jordan Nel

Yeah.

José

I think it’s been helpful, then.

Jordan Nel

Okay.

José

Yeah, I mean, I think hedge fund guys—and I’m not saying I’m a hedge fund guy—have an alpha-beta mentality, right? You stack little bits of alpha, and then you’re very distinctly aware of what is beta.

Jordan Nel

Mhm.

José

I think venture guys don’t really often think like that. It’s just, if something is consensus, it’s good. If everybody likes a deal, it’s hot, so I must get into the deal. There’s merit in that, like we’ve discussed, but I think coming from a value lens, you’re just a little bit more aware that you want to go and look in places that other people are not.

Jordan Nel

That’s fair. Yeah.

José

Mhm. If you had to give yourself some advice back then, what would be the one thing you’d say to—

Jordan Nel

I’ll get you to—

José

The 20s, Jordan?

Jordan Nel

Probably that it will take time to distinguish between operating from a place of fear and operating from a place of curiosity. It’s okay and good, and you should use both of those. When you feel one, it can be a very strong motivator.

I think the first time I started to feel a lot of fear in the markets, I didn’t know what I was doing. I think that’s when you make some mistakes. Curiosity is a very nice emotion. You feel very positive when you’re doing it, but it can also lead you down pretty bad rabbit holes, and you need to temper that with a bit of fear. I would really have told myself this.

José

Which one were you over-indexing to?

Jordan Nel

Fear in the beginning, and then curiosity too late.

José

So you were acting a lot out of fear?

Jordan Nel

Yeah, a pendulum between the 2 of them.

José

Okay. What do you mean by fear? Insecurity, or just fear of losing money?

Jordan Nel

Fear of not having money, yeah. Fear that you just need cash.

José

Okay.

Jordan Nel

That was in the beginning. Then I think you get some cash, you become curious, and then you actually need to fear losing money a bit.

José

Okay.

Jordan Nel

You have to. I think you have to tame the 2.

José

Interesting. Yeah. Okay. We spoke a bit about this. I’m putting words in your mouth, but you said, if you don’t mind—

Jordan Nel

No, no.

José

—you’re glad that you blew up in poker a couple of times—

Jordan Nel

Mhm.

José

—because it gave you—

Jordan Nel

Burnt fingers going into crypto.

José

Yeah.

Jordan Nel

I think it’s a little bit the same. I’m glad, but I didn’t know there was a painful thing to go through.

José

For sure.

Jordan Nel

But once you go through it, you’re more cautious.

José

Yeah. Yeah, fear is a really interesting investment because you definitely need some of it. But I think it can also be very poisonous, and it’s just not a nice way to live if you’re constantly scared.

I agree that curiosity isn’t necessarily better, because sometimes curiosity just takes you down rabbit holes because it’s novel. This thing is new, so I want to dive down the rabbit hole, whereas the old thing got a bit boring. But actually, you should have stuck with the old thing.

On a bigger level, if you know what your purpose is or what you want to do, curiosity can sometimes be something that takes you away from it. I’m also very curious, and I tend to get really excited about the shiny new thing. Sometimes it takes me away from the thing I committed to and should be doing. It’s an escape of some sort, too.

And hobbies. When we read your stuff, there’s Shackleton in there, Lord of the Rings, and historical references. You like reading.

Jordan Nel

I’m a huge fantasy fan. Lord of the Rings—I love it.

José

Dude, big time.

Jordan Nel

Someone described it as a hard-boiled Lord of the Rings.

José

A hard-boiled what?

Jordan Nel

Lord of the Rings. Yeah. I actually had this long debate with a friend the other day. I think you have to pick a side. If you look at Tolkien, Frodo throws the ring into the fire—not because he chose to throw it, but because Gollum bit it.

José

Because Gollum what?

Jordan Nel

He bit his finger.

José

Mhm.

Jordan Nel

Frodo spared Gollum not because of strength, but because of pity. There were all these little incidents that happened along the way that culminated in the big ending. In Lord of the Rings, the world is not up to you. It’s not about a messianic figure. Frodo is a hobbit. Little people matter, right? I like that world. I want to live in that world.

José

Although he is the desert mouse, right? The Muad’Dib?

Jordan Nel

Yeah, yeah.

22. Moral frameworks in fantasy: Lord of the Rings, Dune, and the Great Man Theory

José

But he’s the messianic figure. The Bene Gesserit—the entire world was built around Paul Atreides.

Jordan Nel

Yeah.

José

He’s the guy. I don’t want to live in a world that is solely a great-man theory of adventure. I don’t like this Nietzschean will-to-power thing. It’s hard to invest because sometimes you have to believe in people, but I far prefer the world of the hobbits. I would rather that be the world—

Why isn’t Frodo the great man?

Jordan Nel

I mean, do you—

José

Because he is?

Jordan Nel

Because he was a hobbit. No, I mean, Aragorn’s not the great man. If you look at the story, Boromir was supposed to be the great man. He’s the son of Gondor.

José

Yeah.

Jordan Nel

He tries to take the ring, and he has the will to power, and it’s his downfall.

José

Yes. Okay. So Dune is too overdetermined to use an Atreides—

Jordan Nel

Not just overdetermined. I just don’t like it. I don’t think it’s a moral story. It’s a very realistic story, maybe, but it’s not aspirational. If you’re going to read to your kids, would you rather read them the very realistic, amoral story about Paul Atreides, the messianic figure who ends up causing havoc? Or, you know, C.S. Lewis has this great quote: “Since it is so likely that children will face villains and enemies, let them at least have heard of brave knights and heroic courage.”

José

Yeah.

Jordan Nel

That’s Lord of the Rings to me. You learn to pattern-match moral people.

José

That’s cool.

Jordan Nel

Yeah.

José

I can see that, yeah. I love the messianic—

Jordan Nel

You’re a Dune fan?

José

I think, potentially, but for me, the point is that you want to be Paul Atreides. Kanye has this really good quote from back in the day, when he did his Yeezus album. He said, “Everyone’s telling me the Jesus Christ story, and for me the point is I want to be Jesus Christ.” It’s not about the sacrifice for my sins. I want to be him.

I kind of think that’s what you would say about Dune. You learn from it—you want to be Paul Atreides to some extent. Can everyone be Paul Atreides? Go through the—

Jordan Nel

Yeah.

José

Did you ever watch Avatar?

Jordan Nel

The Last Airbender?

José

Yeah, the anime.

Jordan Nel

No, I didn’t, actually.

José

You didn’t watch it?

Jordan Nel

Okay, I get it.

José

I heard it’s really good.

Jordan Nel

It’s super good. Uncle Iroh, for those who have watched it, is my favorite character by far. He’s this old, wise sage who was previously a military general, then failed, and his son died. He had to reconcile that, and he came back. He has this line where he says, “I think power and protection are overrated, and I think you’re very wise to choose love.” I love that line.

José

Yeah, I love that line, too.

Jordan Nel

You know the line?

José

No, I don’t, but I love the line.

Jordan Nel

Good line, right?

José

Yeah, it’s a good line. Very cool. So Lord of the Rings is your favorite?

Jordan Nel

By far.

José

And any hobbies outside of reading?

Jordan Nel

I’m nowhere near a European jiu-jitsu no-gi champion, but I’m an aspirational blue belt.

José

Okay, aspirational.

Jordan Nel

Cool. That’s cool.

José

Yeah. I asked you the advice thing. What about mentors and influences? There was Buffett and stuff early on. Is there someone else you like? Who’s your—

Or do you have someone now?

Jordan Nel

No, man. I think there are personal, close guys who I look up to for idiosyncratic parts of their lives.

I don't think there's anybody I look up to and think, “As a whole, I want my life to fit that.”

José

That's healthy, I think. What about the idiosyncratic parts?

Jordan Nel

I really admire the Hummingbird guys. I think Val Ten Frank and Baron have done a fantastic job. Val Ten specifically, is a very good guy at believing in people when they're young.

José

I really like Valentin.

Jordan Nel

I love that about him. I also admire the opportunism. I think it's good to be very flexible in your mandates, and I think he's good at that mentally.

There's another guy, Pogo Sideon, who runs Greyhound, who's the exact opposite. He's hyperstructured, and everything is very broken down. I enjoy that he's a very curious guy. You can see when he's speaking that he doesn't have a fundamental lens. He's a great investor, really, really good at finding the very simple reason why something will or won't work.

I think that ability to take something apart at the core—Elon calls it the physics of the problem—I think that's hard to do. So I admire him for that.

José

That's cool.

Jordan Nel

Yeah. You?

José

Influences?

Jordan Nel

Yeah.

José

Damn, good question. I wasn't ready.

Jordan Nel

You asked it to me, man.

José

Yeah, good question, man. Who do I look at? Investment-wise, I really like Soros.

Jordan Nel

Yeah.

José

Actually, I know he's somehow become like kryptonite, and you have to hate Soros.

Jordan Nel

Yeah, exactly. He's somehow become like the devil. Everyone just blames him for everything that's going on in the world.

José

It's a legend.

Jordan Nel

Yeah, and when you read him, I think he's the best investor of all time in terms of the number of things he was successful at. The number of different commodities, single-stock picking, all over the world, long-short—yeah, I think he's a virtuoso.

José

Mhm.

Jordan Nel

I like the reflexivity stuff. I think it's a bit over-indexed on and overplayed. People talk about it a lot, but I think when he came up with it, the ontology of it was really interesting, right? There is no equilibrium or fair market value. These things are all just—the fundamentals reflect people's views, and those views affect the fundamentals, and it all—

José

Which is going back to your point on whether you should be consensus or not be consensus. I think consensus has a huge reflexivity going for it, because if someone is consensus—

Jordan Nel

Yeah.

José

Yeah, yeah, a ton.

Jordan Nel

It's true. That was his thing, right? If I see a bubble forming, I rush to buy. That's one way to do it, and it's so much the opposite of a Buffett.

José

Yeah.

Jordan Nel

Who's like—

José

I think Buffett would make a terrible venture investor.

Jordan Nel

Yeah.

José

Yeah, I think he'd be absolutely terrible. The whole “squirrel their way to wealth over prudence and stuff in your lifetime” thing—the original writing of that, which I took out because I absolutely did not want to offend Buffett, not that he is it, but it was like—Buffett—

Jordan Nel

I think you did have to get in there by the—

José

Yeah, it was the same—

Jordan Nel

You said something nice.

José

What would you say to—

Jordan Nel

I said something impressive that Buffett did. It was what I said was special about Buffett.

José

That's a tender little bit.

Jordan Nel

Yeah, but it was nicer. I like Soros as an investor.

José

Yeah.

Jordan Nel

I do think it's nice to believe that you can know the world and have a differentiated view on someone or something, and not have to worry about what everyone else thinks.

In crypto, I definitely think right now there's a crisis of confidence, because no one believes in anything. Everyone's just doing technical analysis and trying to figure out what the next person is going to believe. Whatever everyone believes is the truth, and I find that very nihilistic and hard to invest in purely.

I think combining both is best. The best spots are when it's both. Jan from our team coined it originally, but I think the best spots are where it's both a good trade and a good investment. When you find stuff like that, that's when you really want to decide and get everything aligned. There are only a few spots like that that you come across.

There are definitely other mentors, but I can't quite recall anyone. There are definitely characters in books I really like.

José

Similar to you. Yeah, I think we're both Taleb fans.

Jordan Nel

Yeah, if I had to pick one author that I really admire, and who has probably shaped my way of thinking about venture the most, it's Taleb.

José

Yeah, I do think Fooled by Randomness messed me up a bit for a while.

Jordan Nel

Emotionally?

José

Just in my view of the world, because I saw randomness everywhere. I just didn't—

Jordan Nel

It's super hard, man. Once you see it, you're like, “Ah, shucks.”

José

Yeah, and I think it's hard to live—

Jordan Nel

Yeah.

José

—with that.

Jordan Nel

Yeah. Which, incidentally—

José

I like the “you're not a lottery ticket” Taleb thing.

Jordan Nel

Yeah, that's true.

José

I find it easier to have the Taleb view of the world and put up with randomness because it's a little bit beneficial. I feel like if you believe you're Paul Atreides, it's hard to put up with randomness.

Jordan Nel

Yeah, true.

José

I've got a question for you, if you don't mind. Just 3. There was this archetype I was discussing with Sakshi, my partner's wife. If you look at Leonardo da Vinci, Raphael, and—who was the other one? Michelangelo.

23. Unreliability vs. the grind: Mapping oneself to Da Vinci, Michelangelo, or Raphael

Michelangelo is this wonder kid, very moody, tells the Pope to go suck it because he doesn't want to travel to Rome, but produces obscenely good works of art. Leonardo is curious about everything, super good at everything he touches, doesn't ever finish anything, completely unreliable, but pure-play genius.

Raphael, at least according to Sakshi, who knows this better than I do, is what we would call a great BD guy. He's clearly talented—

Jordan Nel

Mhm.

José

—but—

Jordan Nel

Grinder.

José

Yeah, not maybe to the level of the others, and can orchestrate the Popes and the monarchy at the time to display his art. He puts out lots of art, works very hard, and—

Jordan Nel

You're going to ask me which one I am, and you think, “Oh, for fuck's sake.” I'm a mix, probably.

José

Between?

Jordan Nel

So, the first one—he was a rebel, telling people to fuck off and stuff.

José

Yeah, Michelangelo.

Jordan Nel

Because I don't really tell people to fuck off. I think I'm more unreliable, like the first one.

José

Yeah.

Jordan Nel

A mixture between that one and the—

José

Grinder, BD guy.

Jordan Nel

Yeah, I think so.

José

Funny.

Jordan Nel

I think so.

José

I'd say so. I think I have the unreliability of da Vinci—

Jordan Nel

Yeah.

José

—and the grinder, BD-guy side—

Jordan Nel

Yeah.

José

—of Raphael.

Jordan Nel

Yeah, and the unreliability comes with some double-edged intuition and inspiration.

José

Yeah.

Jordan Nel

But then there's a lot of grind, too. I'd say I'm a mixture between those two.

José

Yeah.

Jordan Nel

And I have one last question. I was trying to think how I want to end these, because you did the first one. I think a good one is: what was your biggest investing mistake?

José

Wow.

Jordan Nel

And—

José

Well, okay. I got—yeah.

Jordan Nel

And what did you learn from it as well?

José

When I was managing those tiny sums of money back in the day, I went long an airline company, a local airline company, going into COVID. I thought to myself, “Okay, this is a proper deep-value play.”

I knew that if people paid them what they were owed, those assets would be worth multiples of what the stock was trading at. If even half of that got settled, you could make many times your money.

What I didn't look at was who the counterparty was, which was the South African government. They just completely wiped the debt, and I was like, “Okay, shucks. I actually really need to look at debt covenants and understand that things can go really wrong in ways you don't expect.”

Jordan Nel

You mean they wiped the debt? Like, they—

24. A lesson in debt covenants: Jordan's biggest early market wipeout scenario

José

They didn't pay. They were just like, “No, okay, this business is bankrupt. We're just not going to pay the money.”

Jordan Nel

Damn.

José

Yeah, it was super nutty.

Jordan Nel

And you can't sue the government.

José

Can't sue the government.

Jordan Nel

Yeah, that'll do it.

José

Yeah. So I lost all my money in that thing.

Jordan Nel

And so what did you learn?

Jordan Nel

Look at debt covenants. What can go wrong? Downside protection matters, but I think it was a convex bet, right? If I understood the debt covenants properly and thought, “Okay, maybe the government could wipe it out—”

José

You would have wanted it cheaper, probably.

Jordan Nel

I don't know if I would have bought it.

José

Yeah.

Jordan Nel

I think probably there is no price.

José

Yeah.

Jordan Nel

Because if I had thought properly about who the counterparty was.

José

Yeah. How does that apply to you? Do you ever use that in your venture investing?

Jordan Nel

Yeah. I don't know if it does. I'm sure it will apply. I think it's more like a tacit thing, like going around thinking about it a little bit. It was such a small amount of money in hindsight, but it was my first total wipeout.

I was like, “I never want that to happen again.” And I think, more than how it applies to venture practically, it's just how it applies to venture emotionally. I just don't want to lose the money.

José

Yeah. Awesome.

Jordan Nel

Yeah.

José

I really enjoyed this, man. Thanks so much for coming here and doing the first live one in the office.

Jordan Nel

And we've got the sun setting now.

José

Yeah, hopefully.

Jordan Nel

Nice.

José

Yeah, can't see much, but yeah.

Jordan Nel

Yeah, yeah.

José

Thanks so much.

Jordan Nel

Dude, of course. Thank you for having me. Cool.