◆NFTs move in bursts - sustained demand is rare, but CryptoPunks remain the blue-chip anchor, holding relative value vs ETH/SOL.
◆PunkStrategy ($PNKSTR) financializes NFTs via a reflexive flywheel: a 10% trade tax funds Punk floor buys, relisting, and token buybacks/burns.
◆Expansion via NFTStrategy extends the model to other collections, adding royalties for creators while funneling volume back to PNKSTR.
◆Valuation is compelling - current FDV/Revenue ~0.6× vs comparable projects at 4×; potential upside capped around $200–500M FDV (10–20% of CP market cap).
◆Key risk: the flywheel depends entirely on trading volume - if activity stalls, revenue and burns collapse. Still, early traction and OG NFT capital suggest there’s speculative room to run.
Core Thesis
◆NFTs will not have a sustained bid and only gain attention in spurts and/or via novel mechanisms that either bring attention to a new meta or add the speculative element to NFT trading
◆CryptoPunks (proxy for blue chip NFTs) have actually kept up in terms of performance relative to majors (outperforming ETH/SOL while just about underperforming BTC) over a 1Y time horizon - implies there is clearly some floor here and/or some bid
◆Do not see CPs reaching previous cycle highs but maybe there might be some plays around it/other blue chips that can work or atleast get the OG NFT capital to be deployed
◆This is where PunkStrategy comes in
◆PunkStrategy ($PNKSTR) is an experimental on-chain flywheel designed to financialize NFTs, starting with CryptoPunks. It turns NFT collections into “perpetual NFT machines” by linking an ERC-20 strategy token with automated NFT floor buying, relisting, and token buyback/burn mechanics.
◆i.e. it a pretty typical flywheel based ponzi just with a mix of speculation (meme) and NFTs
How It Works
◆The team launched a memecoin called PNKSTR as the core of the flywheel
◆Each $PNKSTR DEX trade incurs a 10% tax.
◆8% goes to treasury → used to buy floor CryptoPunks.
◆1% to TokenWorks supporters.
◆1% to TokenWorks team.
◆NFT Loop:
◆Treasury buys a floor Punk.
◆Punk is relisted at 1.2× purchase price.
◆When sold, proceeds buy back and burn $PNKSTR.
◆Dual Effect:
◆Supports Punk floor with consistent buy pressure.
◆Deflates $PNKSTR supply, raising scarcity.
Expansion: NFTStrategy
◆The model has been generalized and any collection can issue its own “strategy token.”
◆The team has launched 8 other strategy tokens
◆Same mechanics (10% tax), with two tweaks:
◆1% of fees go directly to the NFT collection’s creator (honoring royalties).
◆1% of fees used to buy/burn $PNKSTR, linking all strategies back to the original ecosystem.
◆There has been traction with Punkstrategy currently holding 18 CPs and buying back/burning 3% of the total PNKSTR supply.
◆The token has been seeing a gradual pickup in daily volumes (i.e. the core trigger for the flywheel) with 7d daily average volumes at around ~$5m (~$2b ann.). Obviously limited amount of data to annualize but you get the gist -there is atleast initial tractionSource: Dune
◆The protocol is also currently averaging ~$400k in daily revenue (i.e. the 8% cut + the 1% that PNKSTR gets from other strategy tokens)Source: Dune
Valuation
◆From a FDV/Revenue perspective, this thing is cheap. Like really cheap and is trading at around 0.6.
◆I don’t have any good relative comps here but let’s take the current CP market cap as proxy for how big we think this can grow.
◆CP’s current mcap is $2b
◆At its peak it was around $4b
◆Assuming a 10% of this range, implies a range of around $200m to $400m FDV for PNKSTR
◆Why 10%? just from a FDV/rev perspective, a ratio of 4 (which is where something like a PUMP or CARDS trades), we end up with a FDV of just over $500m - and hence, seems like a decent enough anchor.
◆There are a couple of concerns here:
◆This is slightly sophisticated ponzi flywheel - hence why i think the upside is capped. Once that flywheel fails, its hard to pick it back up again.
◆I don’t think this will have enough mainstream attraction to justify a run above $500m FDV. Again - taking the recent example of CARDS (which coincidentally peaked at around 10% of pokemon’s TCG mcap), it needed a big narrative push to get to over $500m FDV. Hence, again, why i think the upside might be capped
◆But, on the other hand, there is clearly OG NFT money being involved in this trade, with Opensea also openly acknowledging the tokens, which gives me hope that the thesis still stands - its something new within the NFT space while still focusing on collections that have broadly performed well relative to the majors.
KPIs
◆PNKSTR daily trading volume
◆Daily revenue
◆Current FDV/ann. Revenue ratio.
◆Relative valuation:
◆PNKSTR FDV vs. CryptoPunks FDV.
Takeaways
◆PNKSTR is primarily a speculative token - a bet on CryptoPunks’ continued cultural dominance and liquidity.
◆Its innovation lies in merging meme-coin mechanics with NFT floor-support and creator royalties.
◆Sustainability hinges on ongoing trading volume; without it, the flywheel breaks.
◆Upside can be capped but there is enough substance to take a punt here
Affiliate Disclosures
•The author and/or others the author advises do not currently hold, or plan to initiate, an investment position in target.
•The author does not hold an affiliated position with the target such as employment, directorship, or consultancy.
•The author is not being compensated in any form by target in relation to this research.
•To the best of the author's knowledge, the information provided here contains no material, non-public information. The accuracy of the information is the responsibility of the reader.